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Talent Marketing Lead, Blizzard Entertainment

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Job Description

Job Title : Talent Marketing Lead

Reporting To: SVP, Franchise Talent Officer

Department : HR

Location: Irvine, CA (open to remote)

Your Platform
Blizzard Entertainment is a premier developer and publisher of entertainment software. After establishing the Blizzard Entertainment label in 1994, the company quickly became one of the most popular and well-respected makers of computer games. By focusing on creating well-designed, highly enjoyable entertainment experiences, Blizzard Entertainment has maintained an unparalleled reputation for quality since its inception.
To learn more, check us out at www.activisionblizzard.com or on Twitter at @ATVI_AB.

Your Mission

As a Talent Marketing Lead you will be responsible for developing a measurable employer brand that attracts and excites world-class talent to Blizzard Entertainment, working in coordination with experts in central marketing, communication, and talent.

Develop And Maintain The Value Proposition

Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities:

• Based on Blizzard’s most critical skill/talent pools, develop and maintain an archetype or persona-based set of value propositions and attraction/employee experience themes that build on benchmarks and inform what talent wants and establishes Blizzard’s unique voice

Radiate the brand to become a destination for top talent:

• Working with Activision Blizzard’s marketing and communications teams, maintain an external and internally facing brand that speaks to the key elements of the value proposition above and positions Blizzard as a talent magnet
• Work with recruiting and sourcing team to manage and drive lead/applicant pull-through
• Own and keep up-to-date Blizzard career site
• Collaborate with corporate and franchise HR COEs to ensure all efforts are part of an integrated architecture around brand, communications, and process

Player Profile

Minimum Requirements

• 7+ years experience in employer branding – preferably in high-growth tech or adjacent organization
• Experience driving persona-based marketing and brand strategy
• Proven understanding of candidate landscape and engagement channels
• Track record of creative work and creative problem-solving, finding unique and out-of-the-box solutions
• Proven ability to work with numbers and data
• Track record of good project management experiences
• Understanding of candidate landscape and channels
• Project management skills
• BA, MBA and/or marketing/communications degree (preferred)

Extra Points

• Is a creative and design/human-centered thinker
• Is a strong conceptual problem-solver and organized executor
• Collaborates cross-functionally (e.g. with different experts throughout the organization) to get the best answer

Our World

Our mission, to connect and engage the world through epic entertainment has never been more important. Through communities rooted in our video game franchises we enable hundreds of millions of people in 190 countries to experience joy, thrill and achievement. We enable social connections through the lens of fun and we foster purpose and a sense of accomplishment through healthy competition. Like sport, but with greater accessibility, our players can find purpose and meaning through competitive gaming. Video games, unlike any other social or entertainment media, have the ability to break down the barriers that can inhibit tolerance and understanding. As a business we have an extraordinary track record of delivering stakeholder value for over 30 years. We are a member of the Fortune 500 and the S&P 500. Our enduring franchises are some of the world’s most popular, including Activision’s Call of Duty® and Crash Bandicoot™, Blizzard Entertainment's World of Warcraft®, Overwatch®, Hearthstone®, Diablo®, and StarCraft®, and King's Candy Crush™, Bubble Witch™, and Farm Heroes™. Our sustained success has enabled the company – through its support of the Call of Duty Endowment – to help find employment for over 80,000 veterans. Learn more information about Activision Blizzard and its world of epic entertainment on the company's website, www.activisionblizzard.com .

The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.

Activision is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.