This job might no longer be available.
Senior Marketing Manager
4 years ago
Epic Games is looking for a creative and self-motivated Product Marketing Manager to lead one of our newest titles. You’ll design and execute marketing campaigns that create awareness around the product. The ideal candidate knows how to excite and engage players in an authentic way, using meaningful in-game and around-game content.
Responsibilities:
- Devising and driving the global marketing strategy for a product and make sure it delivers against the global brand vision and the annual business goals
- Helping prioritize marketing spend and ensuring the optimal allocation of resources
- Supporting the global marketing team with insights optimizing every campaign for reach, engagement, and monetization
- Establishing and actively using KPIs to help the marketing team effectively prioritize between a wide array of attractive solutions
- Providing frequent reports and analysis of the game and business performance to various internal stakeholders
- Be the focal point of cross-functional collaboration between many different local and global teams
- Building and maintaining relationships with key stakeholders; business and media partners, community influencers and marketing agencies
- Be responsible for the overall brand position communication and assist in constantly evaluating new exciting market opportunities
Qualifications:
- Marketing veteran with solid experience within the gaming or entertainment industry (ideally with F2P or games as a service)
- Capable of devising cutting-edge marketing strategies backed up by the insightful market and player analysis
- You don’t just know our players, you are a player This is going to be Epic! #LI2
- Demonstrated ability to own a significant budget and know how to make tough trade-offs to maximize the overall player experience
- Experience tracking KPIs across multiple games, with an understand of how to interpret information and devise a solid set of appropriate actions
- Enjoy developing less seasoned colleagues both within and outside your immediate team
- Ability to build long-term relationships with key stakeholders and possess
This is going to be Epic!
#LI2
Create Your Profile — Game companies can contact you with their relevant job openings.