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Senior Consumer Researcher

Glu Mobile
San Francisco
6 months ago


About the Role:

We are looking for a passionate Senior Consumer Research Specialist who can take on a semi-embedded rolewith one of our studios. By semi-embedded we mean that 3-4 days a week you will be working side by side with studio leads, producers, designers, engineers, artists and product managers helping to validate game concepts, inform game design, positioning as well as usability and the overall player experience. You will be able to go deep on a product as the lead researcher while collaborating with the central research team about other products in the portfolio.

What you will do in this role:

- Report actionable insights to game development teams that inform product decisions and game designs

- Play the games in development regularly and contribute to design discussions and feedback sessions

- Expertly collect and report on qualitative and quantitative data from market studies, playtests, diary studies, segmentations, surveys or data from other games consumer research methodologies

- Analyze large data sets of player behavior and attitudes

- Lead the full life-cycle of research projects from study design to data reporting to following up with teams on how they are acting on the insights

- Moderate playtest sessions, conduct focus groups and manage diary studies

- Design, write and code efficient surveys that tap in to both the Glu audience and outside audiences

- Keep track of budgets and product roadmaps alongside studio leads

- Investigate and report on new methodologies with the larger team

- Conduct heuristic or expert evaluations of competitor titles

- Brief vendors and stakeholders for externally run studies

- Liaise with various Glu departments, such as legal, customer service, user acquisition, and analytics for the purpose of research

What you need for this role:

- 4 years’ experience leading user experience research projects in the gaming or mobile app space, or equivalent relevant experience

- BA, BS, MS, MBA, MFA or PhD in Computer Science, Statistics, Economics, HCI, Human Factors, Design, Interactive Design, or related field

- Expert understanding of quantitative research methodologies including segmentation/clustering/conjoint

- Excellent communication skills including the ability to visualize data in unique ways, present evidence and make recommendations to development teams (i.e. PowerPoint, Keynote or other infographic tool)

- Strong data manipulation skills (i.e. Excel, SQL, SPSS) are a must

- Must possess interest in games, game design and free to play economies for a wide variety of genres

- Passion for helping teams create the best possible player experiences by informing great design with great data

- Interest in exploring cutting edge methodologies or applying research methodologies from other fields to gaming

Bonus skillsets:

- Tableau, R, and light scripting

Bonus skillsets: Tableau, R, and light scripting


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