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Prime Gaming Channel Marketer

Amazon
Seattle, Washington, USA
2 years ago
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Do you enjoy making order out of chaos? Do you see opportunity to communicate with customers everywhere? Well, then come play with us! Prime Gaming, part of Amazon Games, provides free games, in-game content and Twitch benefits to Amazon Prime members. The team launched 5 years ago and is preparing for explosive growth over the next three years and we want you to help us get there.

As Channel Marketer, you will be part of Prime Gaming’s Channel Marketing team and responsible for driving a best in class customer experience by managing multi-channel campaigns for multiple video game titles across Prime Gaming and Amazon. You will have an eye for compelling merchandising, an aptitude for data-analysis, and a passion for continuous content testing. You will hold a high bar for measurement of merchandising activities and will help define success metrics, measurement methods, and reporting processes for your efforts. We work in a fast-paced startup environment that requires someone who is flexible, detail-oriented, and comfortable working effectively in a deadline-driven work environment.

Key responsibilities include:
· Creating and scheduling individual merchandising campaigns across Prime Gaming and Amazon
· Optimizing content campaigns, messaging through frequent testing and data analysis, documenting the results, sharing best practices, and forming recommendations for next steps
· Collaborating with internal teams to manage calendars and share of voice allocation across high visibility placements
· Partnering with our marketing and content acquisition teams to craft and execute promotional events and bespoke content launches
· Identifying opportunities for content scheduling and process efficiency and automation, working cross-functionally to implement them

About Amazon Games
Amazon Games applies the principles of Amazonian culture to the world of game design. We have a diverse team of talented, creative people pairing their love of making games with the unique strengths that come with being part of Amazon. Across all of our teams and locations, we are united by a common purpose: to share great gaming experiences with customers around the world. We believe in a future where everyone is a gamer and everyone can create, compete, collaborate and connect through games, and we are looking for the right people to help us build that future. With the power of Twitch and AWS at your fingertips, you will have the chance to innovate in gameplay, creativity, marketing, and technology, while working alongside some of the smartest and most creative minds in the industry.

Inclusive Culture, Work/Life Balance, & Career Growth
Here at AWS, we embrace our differences and are committed to furthering our culture of inclusion. We offer ten employee-led affinity groups with 190 global chapters, innovative benefits, and annual and ongoing learning experiences (including our Conversations on Race and Ethnicity (CORE) and AmazeCon (gender diversity) conferences). Our team also puts a high value on work-life balance and offers flexible working hours. We believe striking the right balance between your personal and professional life is critical to life-long happiness and fulfillment. Additionally, our team is dedicated to supporting you with mentorship and pathways for ongoing development. We have a broad mix of experience levels and tenures, and are building an environment that celebrates knowledge sharing and promotes career choice.

Basic Qualifications

BASIC QUALIFICATIONS
· 3+ year of marketing experience
· Experience with content management systems (CMS)
· High degree of organization and ability to manage multiple, competing priorities simultaneously
· 1 - 3 years of experience in retail vendor management and content planning and merchandising in an online commerce store or Corporate Marketing department team
· Solid understanding of marketing measurement
· Bachelor’s degree or equivalent professional experience

Preferred Qualifications

· Global or multi-country discipline a plus
· Proven ability to create customer-facing content that is on-brand, relevant, and tailored to targeted audiences
· Strong bias for action and ability to lean into ambiguity
· Experience working in international environments
· Experience in the entertainment industry
· Experience working with a subscription business
· Meets/exceeds Amazon’s leadership principles requirements for this role
· Meets/exceeds Amazon’s functional/technical depth and complexity for this role

Amazon is committed to a diverse and inclusive workplace. Amazon is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status. For individuals with disabilities who would like to request an accommodation, please visit https://www.amazon.jobs/en/disability/us.

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