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Performance Marketing Manager

We are looking for a data-led Performance marketing manager to help make Space Ape a household name in 2022 and beyond.

It’s an incredibly exciting time here at Space Ape Games. Our new music game, Beatstar, recently launched globally, hitting No 1 in apps in 24 countries, and has been played by over 20M people in just a few months. Performance marketing is a crucial part of the game’s success with a monthly budget of over $5m. We’ve also recently soft-launched a new multiplayer game set in the Boom Beach universe.

In addition to the significant media buying opportunities presented by these two games, our UA team also plays a key role in vetting new games ideas and is involved in the early development stage. As we scale up to chase these new games it is an ideal time for an ambitious marketer to join! If you have a passion for working with numbers, are hands-on, crave project ownership, and are driven by making a significant impact – we should talk!

You will be a key member of the small sized and agile UA team, owning the planning and execution of multiple performance marketing channels’ strategy, and working closely with teams around the studio to drive growth, innovation and profit. And helping us to always challenge the way we do UA.

You’ll be embedded into a game team and make your own decisions with no red tape, in a studio with access to big IP, strong autonomy and significant budgets to make an instant impact on the global stage.

Responsibilities

• Campaign management across key paid channels (Facebook, Snapchat, Google, AppLovin, Vungle, and more)
• Planning and executing A/B tests within those channels (creative, targeting, bidding, store page).
• Innovate and identify new areas of growth.
• Collaborating effectively with multiple teams at Supercell and Space Ape such as Game teams, Art, Marketing and Business intelligence.

Requirements

• Proven track record of media buying optimisation
• Strong analytical mindset and critical thinking
• Passionate about mobile acquisition and in depth understanding of media buying and ad ecosystem
• Ability to take full ownership of projects and grow within a small agile team
• Effective communicator
• Take pride in constantly iterating and running A/B tests within UA channels, learning, testing again and improving KPIs
• Rigorous and detail oriented
• Comfortable working with tight deadlines in a fast-paced environment
• Strong plus; experience on ASO, Apple Search Ads and/or DSP.

Why Space Ape is right for you

• Be a part of one of several small empowered teams who inspire and challenge one another in the pursuit of our mission
• Autonomy to make your own impact with the support to help it happen
• Designated ‘Ape Space’ creative time where you are free to work on game concepts and ideas away from your day to day
• The freedom to further your skill set the way you want with a generous training budget
• An award winning studio that in 2017, 2018, 2019, & 2020 was crowned one of the best companies to work for in the UK by gamesindustry.biz.
• Help run and create games which bring joy to millions of players all over the world
• 4.7/5.0 Glassdoor rating - Check out our reviews
• Entered a long-term strategic partnership with Supercell in 2017
• Competitive salary with stock options
  

About Space Ape

At Space Ape we pride ourselves on our passion and the trust we place in our people. We look for passionate, productive, team players who are relentless in their pursuit of our mission. There’s no bureaucracy here, we just get things done. Space Ape’s mission is to make the highest quality and most successful mobile games in the world. Founded in 2012 we’ve since launched five games that have been installed by over 100 million people and generated over $250m revenue.

We are part of the Supercell family, giving access to some of the most talented game makers on the planet. Our studio is currently 125 strong and built around the belief that small empowered teams make the best games. This philosophy enables us to innovate, move faster and have the creative ownership required to make the greatest games on mobile.

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