PAC-MAN Brand Marketing Manager

Bandai Namco
Santa Clara, California, United States
2 days ago
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POSITION SUMMARY

BANDAI NAMCO Entertainment America is searching for a Brand Marketing Manager candidate to lead the strategic brand and product marketing activities throughout the PAC-MAN brand and associated brand portfolio. This role’s responsibilities include being the brand steward in managing and executing of all phases of marketing, including but not limited to strategic development, positioning, creative development, promotion, and management of comms through social media, PR and B2B channels for the PAC-MAN brand.

Flexible, Remote and Work From Home options are available for this position until approximately April 2022. Afterwards we expect all employee's to join us at our new offices in Irvine, California where a hybrid work schedule will be observed.

The PAC-MAN Brand Marketing Manager will liaise with internal product development, publishing and global IP marketing & licensing teams to work effectively, cross-functionally and cross-departmentally, to maximize profitability of bottom-line efforts, build brand awareness engage fans and consumers, and drive conversions through brand storytelling, data-driven insights and creative innovation. This role will coordinate with regional teams to ensure a unified and single global brand strategy in the implementation and execution of integrated brand marketing plans, ensuring transparency of process and progress amongst appropriate stakeholders and management. This role also works with licensees to support their marketing efforts. This position will report to the Sr. Director of Licensing & PAC-MAN Business Unit.

ESSENTIAL DUTIES AND RESPONSIBILITIES

SUPERVISORY RESPONSIBILITIES

This position has no supervisory responsibilities.

QUALIFICATIONS/REQUIREMENTS

EDUCATIONAL REQUIREMENTS

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications of employees assigned to this job.

About BANDAI NAMCO Entertainment America Inc.

BANDAI NAMCO Entertainment America Inc., part of BANDAI NAMCO Holdings Inc., is a leading global publisher and developer of interactive content — including all major video game consoles, iOS, mobile and online. The company is known for creating and publishing many of the industry’s top video game franchises, including PAC-MAN®, Tekken®, SOULCALIBUR®, NARUTO™, NARUTO SHIPPUDEN™, Dragon Ball®, GALAGA®, RIDGE RACER® and ACE COMBAT®. More information about the company and its products can be found at www.bandainamcoent.com.

Pursuant to the California Consumer Privacy Act of 2018, BANDAI NAMCO Entertainment America Inc. is providing the following notice regarding the Personal Information we collect and use in the context of this job application: https://www.bandainamcoent.com/legal/bnea-privacy-ccpanotice

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