This job might no longer be available.
Marketing Analyst
3 years ago
Glu Mobile is now part of the Electronic Arts family. The combination of our talented teams at Glu and EA position us as a leader in the largest gaming category in the world. We are forming a powerful growth engine that will expand our current games and deliver more amazing new experiences across sports, lifestyle, mid-core, and casual for players everywhere. Come join us!
Introduction
At Glu, we build mobile games that are free to play. Our titles include Covet Fashion, Design Home, Diner Dash Adventure, Kim Kardashian, MLB Tap Sports Baseball, and Disney Sorcerer's Arena, to name a few. As a marketing analyst, you will support our efforts to connect with new players, engage our existing players, and measure the health of our games. You will work as part of a cross-functional team of marketers and user acquisition specialists focused on growing two to three of our games.
Role Overview
As a member of the Growth Analytics Team, you will collaborate with marketers, analysts, and data scientists. The team’s mission is to provide objective insights and build data products and services so that can connect with players, grow our games, and strengthen our portfolio of titles. You will help the team create internally focused, machine learning tools for improving the experience of our players.
You’ll most often:
- Develop analytical approaches to solve core player acquisition, recirculation, and experience needs
- Consult with marketing and game studio leads
- Evaluate marketing strategies
- Forecast the player cohort growth
- Pull and summarize data from traditional and big data systems using SQL
You’ll be a great fit for this role if you have:
- Passion for games and appreciation for our players
- Excitement for working in a data rich environment
- Experience delivering analytics driven consulting
- Expertise using SQL to manipulate data in relational databases
- Experience working with performance marketing systems and creative metrics to deliver significant insights to marketing teams (Product Marketing, Creative and UA)
- Pride in growing the capabilities of your team
- Experience managing and growing a group of analysts
Bonus points for:
- Master's Degree in Statistics, Computational Marketing, or Economics (or similar)
- Experience writing reusable programs in Python or R
- Collaborating on code using Git
At Electronic Arts, we exist to Inspire the World to Play. We cr ea te extraordinary new game experiences for our millions of players everywhere by bringing together talented people that combine cr ea tivity, innovation, and passion. We know that our strength lies in the diversity of our people. We immerse our employees into an inclusive culture, and provide opportunities for l ea rning and l ea ding that allow them to do the most impactful and rewarding work of their careers.
We put our people first. We provide comprehensive benefit packages with a focus on h ea lth and wellbeing to support your needs and help you balance your career and personal life. We provide access to dynamic and collaborative work environments, opportunities to connect and contribute through our Employee Resource Groups, and support for a balanced life with paid time off and maternity and paternity l ea ve, plus free video games and so much more!
Electronic Arts is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. Electronic Arts also makes workplace accommodations for qualified individuals with disabilities as required by applicable law.
Create Your Profile — Game companies can contact you with their relevant job openings.