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Growth Analyst
4 years ago
Discord’s mission is to bring people together around games. Today, Discord is home to millions of people every day, who rely on our best-in-class communication platform to chat or hang out with their friends and other communities. We think more people should know about Discord and we want to find creative ways to use acquisition and additional growth channels to reach them.
We’re looking for a driven analyst with a strong growth mindset to join us in growing our user base and brand awareness globally.
What you'll be doing
- Set up, optimize, and report on UA campaigns across desktop and mobile
- Grow and manage marketing partnerships for UA efforts worldwide
- Conceptualize, execute and continually optimize campaigns on every major platform, including Facebook, Google, and Twitter.
- Work closely with Art and Design teams to develop unique campaigns and creatives
- Work closely with Data, Product, and Growth teams to optimize our admix and measure performance
- Pull and analyze UA data for reporting with external partners & key internal executives to rapidly iterate on critical spending decisions in real-time
- Drive A/B testing on creatives/messaging and ASO/SEO
What you should have
- A hunger to be at the forefront of the advertising space and the mobile app market
- Creative problem-solving acumen, as well as analytical rigor to verify or invalidate assumptions
- Strong proficiency with Excel required, SQL is a big plus
- 3-5 years of business or analytics experience; a preference for Growth Marketing, Finance, Business Analytics or Marketing Analytics
- Hands-on experience with Facebook Ads and/or Google Ads, and other ad networks
- Prior experience in mobile user acquisition is preferred but not required - we want determined, quantitative problem solvers with a passion for user growth
- Passion for Discord and belief in our mission
- Background in Economics, Mathematics, Marketing, Finance, or a related field
Bonus Points
- Experience with ASO/SEO
- Comfortable with copywriting and iterations
- Experience with international marketing
- Experience in marketing consumer platforms in gaming
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