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Build and nurture relationships: Establish and maintain strong connections with game developers across the industry, from indie studios to major publishers.
Champion developer collaboration: Represent Backbone as a proactive partner in areas such as controller support, game discoverability, marketing, user acquisition, and more.
Advocate for developers: Act as the voice of game developers within Backbone, ensuring their needs and challenges are understood and addressed by internal teams.
Drive cross-functional collaboration: Work with cross-functional teams to enhance Backbone's hardware and software, prioritizing developer interests and incentives.
Evangelize controller support: Promote the benefits of controller support to the developer community, driving adoption through strategic communication and partnerships.
Develop business opportunities: Identify and cultivate business partnership opportunities, including co-marketing initiatives, custom controller collaborations, and user acquisition revenue-sharing deals.
Measure and report success: Define key performance metrics for game developer partnerships and proactively report progress to stakeholders.
Travel: Expected travel to developer studios/sites is once per month nationally to start