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Director of Marketing STFC

Scopely is looking for a Director of Marketing to join our Star Trek Fleet Command game in Culver City on a hybrid basis working 3 days a week from the hub!

At Scopely, we care deeply about what we do and want to inspire play, every day - whether in our work environments alongside our talented colleagues, or through our deep connections with our communities of players. We are a global team of game lovers who are developing, publishing and innovating the mobile games industry, connecting millions of people around the world daily.

Star Trek Fleet Command's ongoing success goes from strength to strength. Our in-house developed 4X MMO was launched in 2018 and continues to evolve, being consistently one of the top 10 gross revenue Massive Multiplayer Strategy games on the market.

The Director of Marketing is the lead marketer in the organization for Star Trek Fleet Command and is ultimately responsible for crafting and overseeing the delivery of category-winning marketing that drives healthy and sustainable player and revenue growth. Success in this role will be evaluated by showing positive results in return on ad spend (ROAS), early retention, DAU, recurring customers, returning customers, and organic installs.

What You Will Do

• Develop a marketing strategy focused on identifying opportunities to expand the audience through traditional and non-traditional avenues while partnering with the Sr. Director of Growth on in-game improvements that add value to players
• Represent the marketing efforts and strategy for Star Trek Fleet Command to senior leadership
• Define and drive that strategy as a unified effort across all marketing channels including Brand, Performance Marketing (UA), PR, App Store presence and more
• Work hand-in-glove with Star Trek Fleet Command’s Growth, Product and Performance teams to ensure our player experience is cohesive. Collaborate with central marketing teams and departments to execute components of the strategy, including Performance Marketing (UA), Marketing Data & Analytics, Creative and Player Research
• Analyze data and use insights to optimize and refine marketing campaigns in order to maximize return on ad spend
• Ensure brand alignment and approvals with Paramount (the IP holder)

What We’re Looking For

• 5+ years of experience in marketing, with a focus on mobile game marketing and user acquisition
• Experience working in the mobile gaming industry on a strategy game is required
• Deep understanding of the marketing ecosystem
• Strong analytical skills
• Proven track record of managing large-scale marketing campaigns across multiple channels
• Excellent communication and collaboration skills, with the ability to work effectively with cross-functional teams.

At Scopely, we create games for everyone - and want to ensure that the people behind our games reflect that! We are committed to creating a diverse, supportive work environment where everyone is treated with respect. We are committed to providing equal employment opportunities and welcome individuals from all backgrounds to join us & embrace the adventure!

About Us

Scopely is a global interactive entertainment and mobile-first video game company, home to many top, award-winning experiences such as "MONOPOLY GO!," “Star Trek™ Fleet Command,” “Stumble Guys,” “MARVEL Strike Force,” and “Yahtzee® With Buddies,” among others.

Scopely creates, publishes, and live-operates immersive games that empower a directed-by-consumer™ experience across multiple platforms--from mobile, web, PC and beyond.

Founded in 2011, Scopely is fueled by a world-class team and a proprietary technology platform Playgami that supports one of the most diversified portfolios in the games industry.

Recognized multiple times as one of Fast Company’s “World’s Most Innovative Companies,” Scopely is a multi-billion-dollar business due to its ability to create long-lasting game experiences that players enjoy for years.

Scopely has global operations in more than a dozen markets across Asia, EMEA, and North America, and is home to many internal game development teams, referred to as Scopely Studios, with additional game studio partners across four continents.

Scopely was acquired by Savvy Games Group in July 2023 for $4.9 billion, and is now an independent subsidiary of Savvy.

For more information on Scopely, visit: scopely.com.