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Director, Product Management - Live Operations
11 months ago
Job Title:
Director, Product Management - Live OperationsRequisition ID:
R020713Job Description:
Job Title : Director, Product Management, Live Services - Call of Duty
Reporting To: Vice President, Product Management , Live Services - Call of Duty
Department : Product Management
Location: Santa Monica, CA
Your Platform
Founded in 1979, Activision has continuously disrupted the world of entertainment as a leader in the videogame industry. With a history of delivering iconic game changers -- like Pitfall® , Tony Hawk®, Guitar Hero®, Crash Bandicoot™, Skylanders ™ and Call of Duty ® -- our obsession is delighting our players around the globe. Focused and committed to innovation, we consistently deliver the most beloved, engaging and successful entertainment.
And while we have world-class franchises, infrastructure and resources, our success comes from a passionate, talented and diverse team of people producing greatness together. So, if you’re interested in our biggest priority, it’s our people.
We’re currently driving the next era for our company and community by creating amazing experiences for fans and continuing to make Activision an inclusive place where everyone can thrive.
Join us, make history. To learn more, check us out at www.activision.com , www.activisiongamesblog.com or @Activision on Instagram, Twitter, Facebook and LinkedIn.
Your Mission
Activision is looking for a Director of Product Management (Call of Duty) focused on post-launch acquisition and campaign management for Call of Duty’s premium and free-to-play live services across console and PC titles, fostering continued growth of one of the largest franchises in entertainment. The successful candidate must be able to work and lead cross-functionally in a highly matrixed organization and will be a key driver of live services across multiple titles. This individual will play an integral role in helping deliver on day-to-day business performance and drive new strategic initiatives, while being the evangelist for the brand and voice of the player.
Priorities can often change in a fast-paced environment like ours, so this role includes, but is not limited to, the following responsibilities:
- World Class Go-To Market Campaign Management – developing strategic seasonal briefings that will inform how we execute global marketing plans for our seasonal content launches, partnering on go-to market planning and working effectively with cross functional teams to execute the plans and deliver our key business objectives
- Performance Management – support senior management by tracking and reporting key performance indicators and providing recommendations focused on player acquisition and growth for our console & PC titles
- Competitive Intelligence & Post-Mortems – lead industry intelligence efforts and ensure best practices in driving acquisition, both internally and externally, are captured and shared across our publishing teams and leadership to ensure best practices are being implemented in our marketing campaigns
- Oversee Acquisition and Growth Marketing Initiatives for Franchise – in partnership with the Marketing organization, support the acquisition and growth marketing pods with strategic management, tracking daily, weekly, monthly and seasonal efforts based on LTV and ROI analyses; including shepherding A/B testing and promotional activity that will drive new player growth for the franchise based on a deep understanding of the player landscape and game features, delivering positive KPIs across multiple titles
- New Business Model Evaluation – as emerging opportunities arise to innovate on how we deliver our games and content to players, you will be responsible for building business cases, partnering with our finance and strategic business insights teams to develop ROI analyses, recommendations and go-forward plans
- Cross-Functional Publishing Management – build strong relationships with our cross functional publishing teams as a key contact for daily product and business needs, with a focus around broadening Call of Duty’s appeal through key partnerships and licensing opportunities. The right candidate will have the potential to work closely on all live service deliverables across multiple disciplines within the franchise
- Be The Product Expert – Understand the player journey and create best-in-class messaging that lives both in-game and out, ensuring key selling features and product info is represented accurately in market with a strategic lens towards maximizing comprehension, conversion, and player satisfaction.
- Player Champion – embody the “player” view internally, driving a fan first viewpoint across the org and post-launch product plans; ensure that the player’s voice helps drive the direction of the franchise.
Player Profile
Minimum Requirements:
- 8+ years of product management or similar experience with a marketing focus, preferably from gaming (console, PC, or mobile); entertainment; technology; or consumer products.
- Bachelor’s degree in Business, Marketing, Economics, or similar preferred.
- Experience in strategic campaign planning and execution, specifically post launch/live services experience in gaming preferred (console, PC, or mobile)
- Strong quantitative analysis skills and a history of supporting data informed decisions
- Experience defining in-game engagement programs, providing creative input and executing player communications that drive performance
- Successful track record working closely with development studios to deliver world-class products and experiences to players, knowledge of live services feature design and how it impacts product strategy and player engagement preferred
- Strong verbal and communication skills with the ability to solve problems and drive results with cross-functional teams
- Strong passion for gaming and the industry
- Excellent time management skills with the ability to multi-task with demonstrated performance of managing multiple products/projects at once
Our World
Activision Blizzard, Inc. (NASDAQ: ATVI), is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty ®, World of Warcraft® , Overwatch ®, Diablo ®, Candy Crush ™ and Bubble Witch ™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!
Our ability to build immersive and innovate worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered!
The video game industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.
Activision is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.
Rewards
We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered! Subject to eligibility requirements, the Company offers comprehensive benefits including:
- Medical, dental, vision, health savings account or health reimbursement account, healthcare spending accounts, dependent care spending accounts, life and AD&D insurance, disability insurance;
- 401(k) with Company match, tuition reimbursement, charitable donation matching;
- Paid holidays and vacation, paid sick time, floating holidays, compassion and bereavement leaves, parental leave;
- Mental health & wellbeing programs, fitness programs, free and discounted games, and a variety of other voluntary benefit programs like supplemental life & disability, legal service, ID protection, rental insurance, and others;
- If the Company requires that you move geographic locations for the job, then you may also be eligible for relocation assistance.
Eligibility to participate in these benefits may vary for part time and temporary full-time employees and interns with the Company. You can learn more by visiting https://www.benefitsforeveryworld.com/ .
In the U.S., the standard base pay range for this role is $120,600.00 - $223,110.00 Annual. This base pay range is for the U.S. and is not applicable to locations outside of the U.S. Actual amounts will vary depending on experience, performance and location. In addition to a competitive base pay, employees in this role may be eligible for incentive compensation. Incentive compensation is not guaranteed.
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