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Coordinator, Core Community, North American Football (12 Month Contract)
2 years ago
Coordinator, Core Community, North American Football (12 Month Contract)
We are Electronic Arts' Marketing, Commercial, and Positive Play Organization (MCP). Our teams develop the strategic vision of our products, run outstanding multi-channel campaigns, build global engagement across all touch points, develop global insights, and propel sales and global publishing. The Integrated Communications Team connects the voices of EA’s 500+ million players to our global game and strategy teams, facilitating healthy conversation working together to build thriving communities.
Job Description :
The Coordinator , Core Community, for North American Football will organize the direct-to-player communications for EA’s Madden NFL Business, building connections with the community through two-way communication and supporting a multi-channel strategy that informs players and sparks mass interest in the consistent updates coming to the Madden NFL Franchise.
As part of this role, the candidate will develop communications materials for internal and external franchise channels with oversight of the Community Team leaders, partner with core teams to manage timelines, and develop messaging aligned with the Madden NFL live services brand voice.
Passion is the fuel that drives our teams, and the successful candidate will match Madden NFL franchise expertise, an ability to work well within a team and strong internal relationships - to strengthen overall player engagement and interest in Madden NFL programs and initiatives.
Responsibilities Include:
- Plan and help schedule community activities and influencer events, both in-game and out of game.
- Partner with Community manager for Madden NFL, driving the direct-to-player communications and feedback cadence.
- Grow the community and maintain a tight two-way dialogue between influencers, studio, and stakeholders.
- Assist with communications around game and gaming issues: Bugs, Cheats, Outages, Support Issues.
- Build close relationships between EA and top brand ambassadors and players.
- Conduct surveys, research, and feedback from the community on issues significantly impacting the experience.
- Deliver Community reports on player feedback, game issues, or service risks with a focus on upcoming titles.
- Work closely with Customer Support and Live Service teams on overall player experience.
- Assist with moderation of official channels such as the forums, social media, and/or websites.
- Maintain a positive community reputation.
- Ensure all Electronic Arts standards, policies, and processes are observed and followed.
Qualifications + Requirements
- Passion for video games and experience playing Madden NFL and other sports games.
- Deep understanding of real-world sport, players, teams, leagues, etc.
- Three years’ experience working in online community, social media, campaign coordination, online marketing, or equivalent.
- Proficient in writing, grammar, and content-creation abilities.
- Excellent interpersonal, verbal communication, and presentation skills.
- Conscientious and highly motivated team player.
- Adaptable and able to handle multiple tasks and priorities.
- Motivated to learn new things about players and driven to improve their experience.
- Ability to objectively interpret customer/community feedback and make actionable recommendations.
- Solid understanding of Live Service operations and Development.
- Bachelor Degree in Communications, User Research, Marketing or Game Development a plus.
- Significant Licensor, Live Service, or Operations experience is also a plus.
EA is an equal opportunity employer. All employment decisions are made without regard to race, color, national origin, ancestry, sex, gender, gender identity or expression, sexual orientation, age, genetic information, religion, disability, medical condition, pregnancy, marital status, family status, veteran status, or any other characteristic protected by law. We will also consider for employment qualified applicants with criminal records in accordance with applicable law. EA also makes workplace accommodations for qualified individuals with disabilities as required by applicable law
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