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Content Marketing Specialist
5 months ago
Ideally looking for someone based in North West, England, to work hybrid in the Liverpool studio several days per week. Playing a pivotal role in shaping the Wushu Studios brand narrative and engaging gamers and game developers through compelling digital and editorial content.
Responsibilities:
- Create engaging digital content across a diverse range of channels, including our website, blogs/vlogs, social media, video, podcasts, roundtables, and case studies.
- Develop original communication plans that may also utilise paid media channels.
- Apply a consistent brand narrative, style, messaging, and tone of voice across digital content and channels.
- Collaborate with colleagues to brainstorm fresh content ideas and design infographics that support campaign plans and strategic business priorities such as DE&I, CSR, and employee well-being.
- Produce regular updates and engaging content on our company website.
- Level up external communication by using data and analytics to constantly improve and optimize content.
- Keep up to date with what’s trending in the gaming world to ensure our content is always relevant.
- Respond promptly and professionally to comments, messages, and user interactions.
- Maintain a marketing calendar, planning content creation around key dates and studio milestones.
Requirements
- Demonstratable experience in digital marketing and content creation.
- A strong communicator that can adapt for a variety of different audiences.
- Proactive with strong planning, organisational and prioritisation skills.
- Passionate about equality, diversity, and inclusion.
- Excellent attention to detail and strong written and verbal English.
Benefits
- 25 days holiday + bank holidays
- Christmas shutdown
- Flexible working hours
- x 4 Half-day Fridays (during the summer months)
- A day off on your birthday
- Employee Assistance Programme (EAP)
- Comprehensive Medical Insurance
- Weekly Yoga Class
- Anti-Crunch ethos
- Referral Bonus Scheme
- Bike2Work Scheme
- Social Events/Project Launch Wrap Parties
- Charity Events
- Branded merchandise
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