Connections Planning Manager, American Football

Electronic Arts
Orlando Florida United States
1 month ago

Connections Planning Manager, American Football - Orlando

The future of entertainment is interactive, and our Marketing team plays an important role in this future by building content, culture, and community around our brands. We empower audiences to Play, Create, Watch, and Connect across our amazing franchises and experiences, including The Sims, Madden NFL, EA SPORTS FC, Apex Legends, and Battlefield. We're a multi-functional group, with world-class expertise in building fandoms, driving interactive storytelling, and positioning our franchises at the center of the broader entertainment ecosystem.

Growth Planning

Growth Planning delivers an audience-first approach to planning across channels and content to maximize growth and capitalize on data revealed opportunities. We have a relentless focus on designing a cohesive ecosystem across audiences, channels, and content to deliver a frictionless fan experience.

Within Growth Planning, the Connections Planning Manager, American Football, crafts a seamless and integrated ecosystem across paid, owned, and earned channels. Leveraging a deep understanding of the player journey and today's fragmented media landscape, you will strategically plan how different touchpoints work together to deliver a cohesive brand message to our fans. You will play a critical role on the American Football pod reporting into the Senior Manager, Growth Planning, American Football.



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