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Associate Community Manager, Action Adventure

As an Associate Community Manager, you will support Action/Adventure titles, including Dragon Age. You will implement multi-channel community strategies designed to engage with our passionate players daily. The Associate Community Manager also plays a role as a liaison between EA’s teams and players, providing context to player feedback and contributing to outward-facing communication. Associate Community Managers have three or more years of experience in relevant fields. Reporting to the Lead Community Manager, you may work on-site at an Electronic Arts office or remote.

Responsibilities

• Direct player engagement & community councils
• You participate in the moderation of and accurate recording of Community Councils to deliver audience-relevant feedback to Studio, Brand, and Communications teams
• You strengthen overall player engagement and sentiment for the franchise through direct interaction on popular community platforms (Discord, Reddit, Twitch)
• You are a public-facing spokesperson, communicating on behalf of the brand across multiple channels (Discord, Reddit, podcasts, videos) and at events
• You develop a familiarity of core content creators and sub-community leaders to enhance promotional activations
• You follow company/studio/franchise messaging strategy while being prepared to share and escalate messaging
• Community messaging & content development
• Follow global player engagement strategies that funnel into brand/developer strategy to build active, invested, and healthy communities for our games
• Implement the player engagement tactics daily
• Help produce informative/entertaining content ( blogs, podcasts, live streams, AMAs) to connect our community to our games, studios, and ecosystems
• Uphold quality standards and brand communication best practices
• Collaborate with internal and external partners
• Connect with colleagues across Marketing, Communications, Development and Player Support teams to ensure succinct execution of tactics/campaign beats
• Work enterprise-wide to provide strategic real-time feedback about the health of our games
• Product expert with strategic community insights & data literacy… PLUS feedback & sentiment reporting
• Immerse with the product to become a product expert that can provide context to internal team members and understand player needs.
• Summarize and produce insights based on players behavior and knowledge of community; deliver data-informed insights to partners about the community including how to size and measure communities and sentiment.
• Monitor & report sentiment using third-party listening tools such as Affogata, Sprout, and Synthesio.
• Share relevant takeaways from social listening and team analysis to important partners so that a new plan of action can be implemented

Qualifications

• Bachelor’s degree in communications, marketing, or related field, or equivalent work experience
• Minimum of 3 years of experience in Player Engagement, Community Management, Social Media Management, or other related fields
• Minimum of 3 years of experience with direct interactions with a player community
• Minimum of 3 years of experience creating compelling communications, channel management, publishing calendars, reporting & analytics tools
• Familiarity with Dragon Age, previous games, player motivations and needs
• Experience building data-informed community insights
• High-quality writing skills with global audiences in mind
• Experience managing interactions and conflict management
• Planning, organizational, and task/project management abilities
• Familiar with collaborating in a global environment
• Experience with social listening tools and Boolean search

Pluses

• Advanced degrees in communication, marketing, or related field
• Project management training, certifications, and experience
• A passionate gamer with ample experience within multiple EA games and player communities
• Experience with video, audio or graphic arts production
• Experience with on-camera/public speaking
• Approach goals with creativity