This job might no longer be available.

Advanced Business Analyst

Advanced Analyst - Business Intelligence, The Sims ™

Location: Austin, TX, USA

About the Role:

Welcome to Maxis, home to tinkerers, craftspeople, & storytellers. Our mission is to inspire everyone to make a better world through creative play. As the developer of The Sims , we create games and experiences for millions of people around the world and are always looking for new ways to inspire our players. We put creativity and inclusivity at the core of our work and don't settle for seeing the world only as it is, but strive to build a world as it could be.

As an Advanced Analyst - BI on The Sims™ 4, you’ll be handed the keys to our massive store of player behavioral and commercial data. You’ll be responsible for unearthing insights and producing forecasts that inform the development of our game. You will report to the Director of Analytics.

In this leadership-facing role, you will work with our Product Management, Commercial, Marketing, Finance, and Data Products teams, supporting the continued growth of The Sims™ 4. From engagement forecasting, to game health measurement and insights delivery, you will be the go-to resource for understanding where our business is, and where it is headed, and will have a significant influence on the world’s leading life simulation game.

Your colleagues will be a tight-knit studio of enthusiastic industry craftspeople. You’ll also join a network of hundreds of experienced analysts and data scientists at EA as a member of the embedded-and-dedicated Data and Analytics (DnA) team.

The Sims™ 4 has an extremely unique player base, attracting a large, young, female-skewing audience. If you’re passionate about games and excited about contributing to the best possible experience for our players through data and insights, come join us!

Key Responsibilities

• Business Intelligence and Game Health Measurement : Take ownership of business analysis for The Sims™ 4, querying large datasets to evaluate performance. Present to leadership, communicating data-driven insights that clarify the state of the business. Develop data visualizations in Looker.
• Engagement Forecasting: Own weekly active user (WAU) forecasting, using time-series forecasting and other predictive modeling methods to deliver accurate, granular predictions.
• Live Service Analysis: Benchmark and measure the impact of live service events, free content updates, and DLC launches.
• Marketing Analytics: Support EA’s Marketing Intelligence team in measuring the impact of Sims 4 marketing activities.
• Effect Change: Make product strategy recommendations and help accelerate Maxis’s continued transition to becoming a more data-informed development studio.
• Educate and Train: Teach users of varying data proficiency levels how to use dashboards and access data. Help those who are less familiar understand the right questions to ask. Encourage hypothesis-driven thinking.

Requirements

• 6+ years of experience working as a data analyst on a digital product in a professional setting
• Advanced/expert proficiency querying large datasets with SQL;
• Experience with business analysis with examples of impact;
• Deep statistical knowledge including an understanding of probability, correlation, regression, and classification;
• Superb data storytelling skills, including ability to translate technical concepts to non-technical people;
• Prior experience with A/B and multivariate test analysis;
• Hands-on experience using Python or R for data analysis;
• A passion for Games;