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Associate Brand Manager Co-op (MBA)

Electronic Arts
Vancouver, British Columbia
3 months ago

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EA’s Portfolio Brand Strategy team is responsible for driving portfolio-wide strategies to transform how EA builds blockbuster entertainment brands. The MBA Intern will support a high-visibility, strategic area of our business: new game development and franchise innovation. This leader will present perspectives on the dynamics that shape long-term franchise success and build the foundations on which EA can bring new brands to life. The successful candidate will also identify IP opportunities and assess their potential to resonate with players and drive growth for our business.

Responsibilities

Required Skills / Experience

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