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Social Media Manager

Job Description

We need an ambitious and energetic Social Media Marketing Manager to fuel the passions of a highly engaged community encompassing millions of kids worldwide. Someone who is detail and deadline-oriented, but is nevertheless a left-field thinker and creative dynamo. Someone who can listen – really listen – to kids. Someone who can define and embody the voice of a tween/teen brand; walking the tightrope between authenticity and astroturf, fandom and pandering, cutting-edge and edgelord.

Responsibilities:

• Work closely with our talented marketing, art, and community staff to manage and implement marketing and engagement strategies across social media
• Establish KPIs to measure performance, insights, and trends, and report them regularly
• Work across many platforms; including Instagram, YouTube, Snapchat, Tik Tok, Twitter, Discord, and any others you know we should be on but aren’t
• Collaboratively develop (and ultimately own) the social content calendar for a major international videogame franchise
• Post the fresh and the dank, following the brand and community standards you help define
• Be the voice of the game community to the development team and company as a whole

Qualifications

Required skills:

• Bone-deep understanding of online culture as experienced by girls 8-15
• Legendary command of the English language (colloquial and King’s), with a conductor’s ear for nuance and tone
• Organized, self-directed, and infectious drive for achievement and excellence
• Quick wit and uncanny comedic timing, tempered by strategic detachment and audience awareness
• Creative marketing experience and sensibilities
• Capable of writing creative, engaging, empathic social posts as though it’s the air you breath
• Basic graphic design and video editing skills

Additional Information

Desirable qualifications:

• Working knowledge of Jira, Adobe Creative Suite, Google Suite, HootSuite, Buffer, Sprout Social
• Working knowledge of SEO, ASO, PPC, and/or content marketing
• Gamer, and proud of it

All of your information will be kept confidential according to EEO guidelines. This is a full-time, salaried position in our Draper, UT studio. No agents, recruiters, or third-party submissions – at all. Not even one, no exceptions.

Company Description

WildWorks is an interactive entertainment studio devoted to creating ridiculously fun games for kids, tweens, and teens. We produce content around themes we’re passionate about: animals, art, education, games, and technology. By combining innovative technologies with our unique sense of creativity and love of play, we create award-winning digital playgrounds which draw players in and encourage them to stay and build communities.