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Social Media Manager (W/M/NB)
1 year ago
Job Description
We're currently seeking a Social Media Manager (W/M/NB) for console, PC, and online brands. Specifically, we are looking for a consumer-oriented person who is interested in the online marketing of video games. This individual will report to a Senior Manager, Social Media Marketing and will be responsible for developing the strategy, execution, and reporting for our online content programs for a portfolio of titles. As such, your responsibilities include :
- Create content distribution strategies for assigned titles across social platforms, stand-alone destinations, and Ubi.com
- Manage global social content calendar for assigned titles
- Advise on additional opportunities and best practices for content created by cross functional partners
- Partner with cross-functional teams to optimize tactics and programs as outlined by social media marketing team; heavily support coordination of executional details
- Lead in development and executional plans to launch new social or owned channels
- Serve as primary contact and partner to internal and external partners in order to review assets, provide consolidated feedback, and liaise with Social Media Publishing partner for posting executions and analytics
- Manage campaign coordination and information sharing with EMEA and LATAM partners
- Ideate and optimize ways to provide updates to larger marketing organization about trends and opportunities on social media
- Identify benchmarks for social programs; monitor progress and suggest optimization recommendations to apply learnings near and longer term
- Partner with Analytics & Insights Manager, and Social Media Publisher on pulse point reporting needs
- Identify social media marketing trends, competitive research, best practices, and key opportunities for innovation
- Collaborate with Social Media Publisher counterpart for all social posting needs
Qualifications
- Experience working in the field of consumer marketing, digital marketing, social media platforms, or equivalent relevant experience
- Strong interest and knowledge of digital & social marketing programs including content creation, digital production, social media behavior, research, analytics and developing insights
- Excellent written and oral communication skills
- Strong time management skills
- Process-orientation
- Previous experience on TikTok, Instagram and Twitter a plus.
- A strong collaborative and proactive energy with a solutions-oriented mindset.
- Active participation in digital and social media channels
- Passion for internet and gaming culture a big plus
- Entertainment or video game industry experience a plus
Additional Information
This role is based in our Saint-Mandé office. (Métro 1 – Saint-Mandé/Bérault or RER A - Vincennes).
Ubisoft offers the same job opportunities to all, without any distinction of gender, ethnicity, religion, sexual orientation, social status, disability or age. Ubisoft ensures the development of an inclusive work environment which mirrors the diversity of our players’ community.
Company Description
Ubisoft’s 20,000 team members, working across more than 40 locations around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their dedication and talent has brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving game changing challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us Create the unknown.
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