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Social Media Manager | Action-Adventure Games
2 years ago
Social Media Manager | Action-Adventure Games
The Social Manager oversees our interactions with our players through implementing content strategies on our social media channels across a number of platforms.
Key Accountabilities
- Key contributor global social media strategy for action-adventure titles in the EA Games catalog.
- Collaborate and coordinate with other managers across the Communications team, MarComm, Brand, and game teams to ensure succinct execution of tactics/campaign beats.
- Ideate & manage content development for deployment on social media channels supporting EA Games..
Role Accountabilities
- Develop, launch and manage new campaigns across action-adventure EA Games titles, including Dead Space.
- Manage and work directly with third-party agencies to develop engaging multimedia content across multiple platforms.
- Track content development team requests and brief cross-functional partners on social content needs.
- Form key relationships with influencers across the social media platforms that we partner with to create content.
- Manage and facilitate social media communities by responding to social media posts and developing discussions, when needed.
- Assist in monitoring & reporting social media platform performance using third-party toolsets.
- Assist in research and evaluate the latest trends in order to find new and better ways of measuring social media activity.
- Analyze competitor activity using social listening tools.
- Assist in managing the budget for social media activities.
Requirements
- 3+ years as a social media manager
- Experience developing creative and engaging social media strategies
- Strong writing experience and verbal communication skills
- Ability to oversee, plan and deliver content across different platforms using social scheduling tools such as Sprout and Airtable
- Multitasking experience to track content development asks & brief cross-functional partners on social content needs
- Ability to encourage collaboration across teams and departments
- Assist in delegating and prioritizing necessary tasks across our team
- Continuously learn and grow within the space
- Experience and knowledge of EA’s action-adventure games, including Dead Space.
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