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Social Media & Community Specialist

Bandai Namco
Santa Clara, California, United States
3 years ago
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POSITION SUMMARY

The Social Media & Community Specialist will partner with PR to help manage our influencer/content creator program and be the social lead on select titles. They will manage the day to day strategy. planning, and tactics for assigned titles. They will work to implement best-in-class social marketing & community programs and promotions to amplify marketing campaigns. They will coordinate with the brand marketing, public relations, and other relevant teams to develop community initiatives and participate in the evolution of our social media strategy and execution. Participate at live events (once they are back) such as E3, PAX, Anime Expo, etc. and interact with our fans to build lasting relationships and advocacy amongst our customers.

The Social Media & Community Specialist will support titles from BANDAI NAMCO Entertainment’s product roster including, but not limited to, Gundam, The Dark Pictures, One Piece, Sword Art Online, and more. Knowledge and experience with these (and similar) properties and their communities are highly valued.

A primary goal is to continue to grow the communities around our games and explore new methods of raising brand awareness, engagement, and loyalty among the regional audiences. In addition, they will leverage and optimize existing social channels such as Twitch, YouTube, Facebook, Instagram, and Twitter as well as identify and utilize new social media used by our fans. This position requires close collaboration with the production, marketing, PR, creative services, and customer support teams internally and internationally to ensure success. Solid teamwork and communication are critical success factors.

ESSENTIAL DUTIES & RESPONSIBILITIES

QUALIFICATIONS & REQUIREMENTS

WORK ENVIRONMENT

The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications of employees assigned to this job.

About BANDAI NAMCO Entertainment America Inc.

BANDAI NAMCO Entertainment America Inc., part of BANDAI NAMCO Holdings Inc., is a leading global publisher and developer of interactive content — including all major video game consoles, iOS, mobile and online. The company is known for creating and publishing many of the industry’s top video game franchises, including PAC-MAN®, Tekken®, SOULCALIBUR®, NARUTO™, NARUTO SHIPPUDEN™, Dragon Ball®, GALAGA®, RIDGE RACER® and ACE COMBAT®. More information about the company and its products can be found at www.bandainamcoent.com.

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