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Social Analytics Coordinator (Contract)
1 year ago
Team Name:
MarketingJob Title:
Social Analytics Coordinator (Contract)Requisition ID:
R015447Job Description:
Role: Social Analytics Coordinator
Blizzard’s Marketing Content Operations team is seeking a driven and skilled Social Analytics Coordinator to support data & analytics-driven performance tracking and audience development primarily for World of Warcraft social media channels. This role is a full-time contract position with the possibility to grow into a permanent position as the team builds its full capabilities and portfolio of franchises serviced.
This role will report directly to the Audience Development Manager and will support the Audience Development Manager in providing data, insights, and regular reports to key stakeholders. The coordinator will also work in tandem with the digital marketing team, the content operations team, and other key internal & external partners. This role, as part of the larger digital marketing and content team, will contribute directly to the overall social media channel health and growth in engagement for our social media channels.
Responsibilities:
- Analyze data from social media platforms and third-party tools to determine key performance trends
- Assist Audience Development Manager with large-scale reports (e.g. quarterly reporting)
- Create and deliver weekly sentiment & performance reporting to social teams
- Support social teams in content planning by providing data-backed insights
- Present findings in meetings and via written deliverables
- Assist in competitor analysis and wider industry research
Qualifications:
- 2-3 years’ experience in social media management, research, and/or data analysis
- Solid knowledge and understanding of Sprinklr, native analytics platforms, and other data-focused platforms
- Ability to combine contextual information with data to create informed recommendations
- Strong analytical and written communication skills
- Proficient in Excel/Google Sheets
- Able to manage relationships with multiple key stakeholders and meet weekly reporting deadlines
Pluses:
- Strong presentation skills a plus
- Education in data analytics or statistics
- Data visualization skills a plus
- Knowledge of Warcraft universe and Blizzard franchises a plus
COVID-19 Hiring Update: We’ve transitioned to a temporary work-from-home model and we’re continuing to interview and hire during this time. This role is expected to begin as a remote position, with return to in-office at a later date. We understand each person’s circumstances may be unique and will work with you to explore possible interim options.
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