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Research Analyst
4 years ago
Sr. Research analyst
The Research analyst will design, implement and manage consumer research programs and deliver findings to both game development and marketing teams.
Responsibilities
- Lead relevant and timely research that drives business outcomes in product development, marketing, and corporate strategy (recurrent & ad-hoc surveys)
- Partner with Analytics and Data Science groups to enrich insights leveraging internal consumer data
- Partner with other departments to develop tools that lead to better player insights
- Lead the collaboration with other areas of the business on strategic projects
- Communicate findings to a broad variety of stakeholders in a clear way
- Manage research relationships with external vendors and internal partners across multiple time zones in Europe and North America
Attributes
- Experience in quantitative research methodologies, including brand tracker, usage & attitudes studies, positioning research, ad testing, and customer satisfaction
- Exhibits broad market research experience in the design of complex market research projects
- Experience defining the scope and issues for research/analytic initiatives, developing and executing project plans and managing multiple tasks simultaneously, experience collaborating with cross-functional teams
- Meticulous and detail-oriented. Strong ability to spot errors
- Ability to process and interpret large amounts of data and to multi-task
- Ability to structure and deliver presentations clearly, crisply, and compellingly.
- Excellent verbal and written skills
- Self-starter with passion, energy, enthusiasm to drive results and affect meaningful change
- Not afraid to get hands dirty with data, but sees the bigger picture as well
- Focuses on how to get a problem solved rather than the reasons it can’t be solved
Background
- Bachelor’s degree required, MBA/ MS a plus
- 3-5 years’ experience in consumer insights or similar field
- Demonstrated experience with independent work in a matrix environment
- English language proficiency required
- Proficiency with SPSS including extensive experience with large, complex data sets
- Good knowledge of Excel including macros, pivot tables, vlookups, charts and graphs
- Proven ability to work in a fast-paced environment, and to meet changing deadlines and priorities on multiple simultaneous projects
- Passion for videogames is preferred
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