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Senior Product Marketing Manager

Maximum Games is a top 20 global video game publisher, and is consistently one of the fastest-growing , making the Inc. 5000 , SF Business Times’ Fast 100 , and Deloitte Tech Fast 500 lists for the past five years in a row.

Modus Games is a new label of Maximum Games focused on bringing publishing services to the best independent developers around the world, along with building our own internal roster of owned IP. The Modus label leverages our global resources and expertise to ensure each title is critically and commercially successful.

As an innovative video game publisher, we encourage employees to set aside corporate attire and mindset in favor of entrepreneurism, strategic thinking and just enough process-orientation to be effective in a fast-paced, high-growth environment. The company culture values productive fun and invites team members to leverage their skills and abilities for company and personal success .

If this is the right environment for you, we are currently searching for a Senior Product Marketing Manager for our Sports titles that we are developing internally here at Modus .

This position will report to the Director of Marketing and work closely with cross-functional marketing teams to position our products for success digitally and at retail under the Modus Games publishing brand. As a Senior Product Marketing Manager, you will work with developers, first party partners, external agencies, and internal teams to ensure that each game is presented in the best possible light and finds its audience in the broader gaming community. Additionally, in this role you will have a high degree of interfacing with development teams, honing product plans and features to ensure ongoing high performance of your assigned games. If you love games, have a mind for marketing, and know your way around a spreadsheet apply now!

This position is full time, hybrid-remote and will be based out of our Walnut Creek, CA office.

In this role, you will:

• Lead global marketing strategy crafting and execution for a portfolio of sports titles
• Define product objectives, strategies, positioning, value proposition, comp titles, messaging, and target markets
• Conduct research and data analysis on customer demographics, competitive analysis, forecasting and sales trends for the overall game industry and various consumer segments
• Manage the publisher/developer marketing relationship and guide our development partners to best support the marketing and promotion of their games
• Work with the game production team to develop strategies, tactics, and communication calendars and help build a long term player-publisher relationship
• Create marketing plans and post-mortem analysis of campaigns, as well as all activities surrounding the briefing, creation, and review of assets (primarily video and art) for specific titles
• Manage allocated marketing budgets and internal budget communication with cross functional teams and accounting
• Work closely with external creative agencies & internal art production teams to support development of marketing assets for delivery and distribution to internal and external partners
• Identify and champion improvements and overarching strategies to elevate our internal processes and creative marketing efforts
• Execute marketing tactics in collaboration with community, events, creative teams, and various partners
• Expertly lead global teams and projects across a variety of time zones to accomplish goals and maximize efficiencies, occasionally working outside of traditional working hours
• Assist Sales & Biz Dev teams by developing sales-related tools, trade marketing proposals, correspondence, materials/reports, and presentations
• Represent and advocate for your games and the Modus brand in meetings with PlayStation, Nintendo, Valve, Microsoft, Google, press, and at trade shows
• Be a fun, positive and scrappy member of the team and take pride in your work!

Ideally, you have/are:

• Degree in Marketing, Advertising, Business, or similar field
• 5-7+ years of professional experience in marketing – preferably in the electronic entertainment space
• Budget management experience
• Demonstrated leadership ability and experience with managing direct reports
• Self-starter, shows initiative and can work independently
• Internally motivated and constantly driven to improve
• Great attention to detail and highly analytical
• Creative minded and able to critique creative work
• Effective verbal and written communication skills
• Highly organized, motivated to improve efficiency and processes
• MS Office Suite skills - strong Excel and PowerPoint proficiency
• Video game industry experience strongly preferred
• Affinity for Sports, specifically American Football strongly preferred