This job might no longer be available.
Senior Product Marketing Manager, Ads
3 years ago
As the leading real-time development platform for gaming, interactive 3D design visualization, augmented and virtual reality, Unity is helping to bring creations of all kinds to life faster than ever before. At Unity we provide many solutions for different customer types to achieve their goals with our products. One major offering with a significant growth trajectory is our Monetization suite of services, helping game developers and publishers generate revenue from their creations.
As the Senior Product Marketing Manager for Unity’s advertising solutions, you will drive Go-To-Market execution for Unity’s highest revenue-generating offerings. You will accelerate growth by contributing to the strategic direction of key products and delivering clear value propositions, positioning, and messaging for Unity’s customers. You will work across both our publisher (monetization) and advertiser (user acquisition) offerings, ensuring high quality execution in bringing products and features to market.
Responsibilities
- Work closely with product management to define new offerings to help customers
- Define product positioning and messaging
- Build GTM plan and drive execution through cross-functional marketing teams
- Represent the competitive and market landscape, including conducting customer interviews to develop first-hand knowledge of the customer and their problem set to inform the product roadmap
- Deliver a complete, compelling sales enablement toolkit for all major offerings, including pitch decks, case studies, testimonials, marketing videos, sell sheets, battlecards
Requirements
- B2B product marketing experience in digital advertising
- Understanding of programmatic ad buying, involving both brand and performance advertising
- You know the A to Z of how to take a product to market and are a clear thinker and communicator
- Proven track record of effective sales enablement, including training, positioning, and collateral development
- You can provide clarity and will be able to navigate ambiguity on a daily basis, ensuring your partners and stakeholders are aligned, onboarded, and executing against a crystal clear vision and game plan
Bonus Points
- Product marketing experience with mobile games
- Product marketing experience with a Demand Side Platform (DSP) or Supply Side Platform (SSP)
- Demonstrable knowledge of both waterfall and auction monetization strategies, including header bidding
About Unity Technologies
Unity is the world’s leading platform for creating and operating real-time 3D (RT3D) content. Creators, ranging from game developers to artists, architects, automotive designers, filmmakers, and others, use Unity to make their imaginations come to life. Unity’s platform provides a comprehensive set of software solutions to create, run and monetize interactive, real-time 2D and 3D content for mobile phones, tablets, PCs, consoles, and augmented and virtual reality devices.
The company’s 1,400+ person research and development team keeps Unity at the forefront of development by working alongside partners to ensure optimized support for the latest releases and platforms. Apps developed by Unity creators were downloaded more than three billion times per month in 2019 on more than two billion unique devices. For more information, please visit www.unity.com.
Unity is an equal opportunity employer committed to fostering an inclusive, innovative environment with the best employees. Therefore, we provide employment opportunities without regard to age, race, color, ancestry, national origin, religion, disability, sex, gender identity or expression, sexual orientation, or any other protected status in accordance with applicable law. If there are preparations we can make to help ensure you have a comfortable and positive interview experience, please let us know.
Headhunters and recruitment agencies may not submit resumes/CVs through this Web site or directly to managers. Unity does not accept unsolicited headhunter and agency resumes. Unity will not pay fees to any third-party agency or company that does not have a signed agreement with Unity.
#LI-LB1 #SEN
Create Your Profile — Game companies can contact you with their relevant job openings.