This job might no longer be available.
Engagement Lead, Product Management - Diablo IV
1 year ago
Team Name:
DiabloJob Title:
Engagement Lead, Product Management - Diablo IVRequisition ID:
R012334Job Description:
Blizzard Entertainment is looking for a passionate, smart, and driven individual to drive business performance on the Diablo IV franchise. This role will be a key member of the Diablo IV commercial team. You will be responsible for a player-centric and data-informed strategy to optimize for long-term engagement with Diablo IV. The ideal candidate will combine a data-informed approach with a deep, intuitive understanding of the needs of the core audience. Additionally, this role requires outstanding communication skills, a collaborative approach to developing strategy, and proven experience driving impact against KPIs in a live service game.
Covid-19 Hiring Update: We’ve transitioned to a work-from-home model, and we’re continuing to interview and hire during this time. This role is expected to begin as a remote position. We understand each person’s circumstances may be unique and will work with you to explore possible interim options.
Engagement Lead, Product Management - Diablo IV
You will be responsible for a player-centric and data-informed strategy to optimize for long-term engagement with Diablo IV. There are 2 key pillars of this accountability: bringing players into the game via holistic stewardship of the funnel, and keeping players interested in playing via seasonal and event engagement strategy. Your two key partners will be Marketing, and the live service Product Leadership team. You will work with Marketing to support their top-of-funnel accountability, and the live service Product Leadership team in crafting engaging seasons, events, and first-time user experience (FTUE).
Key Responsibilities
- In collaboration with partners in Marketing and on the game dev team, create a SKU strategy to effectively price Diablo’s box and expansions to maximize revenue over a five-year period.
- Collaboratively build an evolving growth strategy to acquire and retain new players by understanding where the first-time user experience creates leaks in the funnel, and proposing solutions, as well as opportunities for improvement to design and production partners.
- Drive generation of quantitative and qualitative analysis to support continuous improvement of the player end-to-end journey in Diablo IV.
- Structure and monitor key growth metrics (e.g., acquisition, retention, reactivation KPIs).
- Analyze industry trends and broad macroeconomic movements to help identify and analyze new, evolving opportunities and customer segments.
Player Profile
- 8 years of relevant product strategy experience, preferably on a live service game in a product management, strategy, or analytical role.
- Bachelor’s degree or equivalent experience.
- Adept at leading through influence and working through consensus building.
- Experience leading growth initiatives focused on acquiring new players.
- Experience creating data informed pitches for game features.
- Ability to analyze industry trends and broad macroeconomic movements to help identify and analyze new, evolving opportunities and customer segments.
- Strong verbal, written, and interpersonal communication skills. Comfortable giving presentations to large groups and senior management.
- A passion for video games!
Blizzard Entertainment is a global company committed to growing our employees. We offer generous benefits and perks with an eye on providing true work / life balance. We’ve worked hard to champion an intensely collaborative and creative environment, a diverse and inclusive employee culture, and training and opportunity for professional growth. Our people are everything. Our core values are real, and our mission has never changed.
Create Your Profile — Game companies can contact you with their relevant job openings.