Senior Marketer
16 days ago
We’re looking for a Senior Marketer to join our marketing team in London. You will be responsible for executing the marketing strategy and plan, helping us to achieve studio and global level marketing and business goals.
You will work on global projects that straddle our London, New York, Malmö, Lisbon and Tokyo studios. This role offers a high amount of freedom, you’ll innovate, experiment, and work closely with all the teams at ustwo.
YOU WILL
Power our growth engine by
- Enabling our business development and client partner teams with compelling content and sales enablement collateral, helping them to tell our story, uncover new opportunities and secure impactful projects
- Designing and activating B2B campaigns that increase brand awareness and highlight our award winning work
- Producing and curating thought leadership, ensuring we’re seen as the number one digital product studio
- Creating ABM activations that bring us closer to our existing clients and open new doors with the organisations we’d love to work with
- Running compelling events both as ustwo and in partnership with other organisers
Ensure our talent pipeline is well stocked by
- Evangelising our values, culture and work environment
- Working with our people teams to ensure our employer brand is representative of who we are and what we’re trying to achieve
- Producing, curating and activating content that supports our recruitment drives
- Supporting our existing partnerships and uncovering new opportunities
Continue to bring our B Corp and EOT stories to life by
- Working closely with our B Corp team and leadership to tell the story of our B Corp and EOT journey
- Identify opportunities to produce materials that support those on the journey to become a B Corp or EOT
- Align our B Corp and EOT values with sales enablement material, unlocking new and exciting opportunities within the network of companies who aim to make the world a better place
Work closely with
- Our Head of Marketing on strategy and planning and budgets, tracking our success through the year
- Our Marketing Campaign Exec on campaigns, events, sales enablement and socials
- Our Lead Marketing Technologist, to ensure our digital touch points are optimised, performing, ahead of curve and support our global goals
YOU HAVE
- A proven track record of driving the growth of marketing qualified leads
- Worked in a B2B marketing and selling environment and can evidence how research of an audience has resulted in successful campaigns that have driven business growth
- Created campaigns across business growth and recruitment and know what channels work best for different audiences
- Produced events (virtual and in person) that have inspired audiences and delivered ROI
- Written marketing materials (case studies, social posts, event copy) in a compelling, human centred way and know how to write for different audiences
- Experience of video production, from briefing to shoot day, you know how to get the best out of our teams
- Brilliant organisation skills and can prioritise your workload
- An entrepreneurial spirit and can influence those around you. If you identify something we should be doing you know how to pitch it to stakeholders at all levels
- An understanding of social media at a professional level and experience collaboratively maintaining and growing social channels for community and sales building purposes. You can create/commission social assets as well as use social media management systems and listening tools
- Experience of working with external suppliers, from briefing to review and production
- A focus on ROI, you know when we’ve been successful but also when we need to pivot
- Experience working with Google Suite (Docs, Sheets and Slides), LinkedIn Advertising, Analytics, SEO and Notion. Bonus if you are familiar with Figma, or other design tools.
Location
This role will be based in the London studio in Shoreditch at 154-158 Shoreditch High Street E1 6HU. We currently have a hybrid policy in which you are required to be in the studio on our universal day on Tuesdays and are welcome to either work from the studio or from home for the rest of the week. We are keen for you to be involved in studio culture so the more you can get involved in opportunities for in-person social interaction the better!
Remuneration
The base salary range for this full-time role is between £46,000 and £56,000. Actual salary amount within this range will be dependent on the candidate's experience, skillset, market knowledge, and salaries of current employees in similar roles. We benchmark our salaries regularly against competitive market data so these ranges will be subject to change.
Full-time employees also qualify for ustwo's Profit Share Scheme, in which the studio group shares up to one-third of operating profits with all employees, subject to hitting certain safety thresholds and targets.
Additionally, all full-time employees are eligible for our full benefits package.
Interested but think your experience doesn’t perfectly align with this job description? That’s ok. Research shows underrepresented groups in particular are less inclined to apply for jobs where they don’t meet 100% of the requirements listed. We’d still love to hear from you if you feel passionate about this role!
We are committed to creating an inclusive environment for our colleagues, clients, community, and the users of our products. We don’t have all the answers but we’re on a journey, and we are learning together.
ustwo combines expertise in product and service development, ventures and gaming to make a meaningful impact on the challenges companies and individuals face in contemporary culture.
Over the years, we have been carving out a reputation in the space between digital product development and new experience design.
Our deep product development knowledge, our design heritage and our leadership at the edges of technology and culture, means we are capable of providing fresh creative and strategic direction on genuinely new experiences, as well as deep technical expertise on implementation - never disconnecting strategy from implementation.
This combination of capabilities is rare and valuable, particularly in a market that’s seeing ever-increasing convergence of entertainment, gaming, content, commerce, and platforms.
Create Your Profile — Game companies can contact you with their relevant job openings.