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Senior Market Analyst

POSITION OVERVIEW

Working within the Market Insights team and reporting to the Director of Market Insights, you will be a key member in defining the SEGA of Europe’s group strategy by creating and reviewing forecasts.

This role would suit an experienced analyst with a flair for telling stories with data, and a keen interest in market trends within the video games and entertainment sector.

KEY RESPONSIBILITIES

• Create, evaluate and communicate forecasts for future products and games services on behalf of SEGA of Europe and development studios.
• Build and sustain relationships with key members across SEGA studios and Business Development teams.
• Support the creation of market updates for the publishing group and development pillars, including senior management teams.
• Identify key market competitors and analyse potential business models and marketing strategies.

KNOWLEDGE, SKILLS & EXPERIENCE

ESSENTIAL

• 3+ years’ experience in an analytical business strategy position.
• Knowledge and interest in the video games industry, particularly PC games.
• Experienced communicator with demonstrable negotiation skills.
• Proven ability to think creatively when approaching new tasks or projects.
• Able to work on multiple, simultaneous projects and to work to tight deadlines.
• Self-motivated and able to work independently.
• Highly proficient with MS Office suite (PowerPoint, Outlook, Excel etc.)

DESIRABLE

• Experience in the gaming sector or entertainment industry.
• Experience in mediating different perspectives with internal and external teams, including departments in different locales and time-zones.

BEHAVIOURS & COMPETENCIES

• Detail-orientated, organised and passionate about delivering consistently high levels of service.
• Self-confident individual with the ability to influence key decision makers by using business knowledge and statistical evidence.
• High level of planning and organisational skills.