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Senior Live Services Manager

Who We Are:

2K develops and publishes interactive entertainment globally for console systems, handheld gaming devices, and personal computers, including smartphones and tablets. We are proud to publish and assist many of today's most critically acclaimed gaming franchises, including BioShock, Borderlands, NBA 2K, Sid Meier's Civilization, XCOM, and WWE 2K.

Are you a highly motivated and curious figurehead looking to join one of the most exciting gaming teams? Are you passionate about optimizing products and user experiences? Are you intrigued by the opportunity to help guide strategy and outcomes for some of the world's most beloved gaming franchises? If so, 2K may be the place for you!

What We Need:

We are looking for a Senior Live Services Manager to join the 2K Growth team. You will be maintaining the Live Service strategy, planning, execution, and optimization across multiple AAA franchises, including Civ, XCOM, Borderlands, and more. You will chart a course for post-launch live services in close partnership with studios and publishing teams in this role. Our goal is to ensure 2K games have engaging experiences long-term, positive player sentiment & community relevance, and see financial success.

If you are a curious, data-driven storyteller and creative problem solver with a passion for the types of gaming experiences listed above, this may be the role for you!

What You Will Do:

• Strategic Planning & Execution: Collaborate with studios, Product Development (PD), Brand, Analytics, and Creative teams on player-centric live service vision, strategy, and plans to guide growth, lifecycle management, and player engagement, which will include:

• User segmentation & lifecycle strategy
• In-game Stores & Content (volume, nature, mix, release cadence, pricing, etc.)
• Limited Time Modes & Events
• Post-launch Progression Systems (Seasons, Objectives, Challenges, etc.)
• User Onboarding & Education Systems (both in- and out-of-game)
• Personalized/targeted content systems (messages, gifts, offers, etc.)
• Partnering with Data Science and Live Ops Analytics teams to develop predictive behavioral models and design/develop Live Service backend systems and tools (e.g., ML personalization)
• Leading cross-functional strategy discussions to align on shared goals and objectives
• Leading ad-hoc user-health & behavioral engagement analyses to articulate trends throughout studios and publishing, and align with stakeholders to identify, model, and execute optimization opportunities
• Lifecycle Management: Lead lifecycle strategy and partner with Marketing, Analytics and Creative services to execute best-in-class in- and out-of-game lifecycle campaigns and activities
• Market Intelligence & Insights: Provide strategic thought guidance on live services industry trends, as well as internal & external best practices for driving engagement, retention, and monetization
• Player Advocate: Understand and advocate for the player's perspective throughout the strategy and post-launch processes to ensure the development of fair and balanced monetization models that empower customer choice and value for time

Who We Think Will Be A Great Fit:

The ideal candidate is passionate about optimizing great user experiences via data-driven insights and ideas. They constantly seek the 'WHY' and the 'So What' insights needed to move the ball forward. They are a robust and articulate guide whom people are excited to partner with and follow. They are methodical (but agile), unbiased and hypothesis-driven, experienced, and comfortable working cross-functionally to tackle big questions. They are rigorous in testing hypotheses and a dogged problem solver who loves finding new ways to delight our players.

Bonus Points

• Experience with Tableau a plus (SQL double plus)
• Comprehension of user segmentation, targeting, and A/B testing
• Experience shipping AAA games with live services content