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Senior Data Analyst
2 years ago
Job Description
The Senior Data Analyst, Audience Analytics, will be responsible for gathering and analyzing customer data of a game portfolio, working closely with business stakeholders, to provide clear insights about consumer behaviors and deliver strategic recommendations. You will be the main point of contact of marketing teams, translating their need into analytical projects, and using machine learning methods to provide them insights and support them all along the life of the game, on different business needs.
Audience Analytics team works with the business stakeholders such as CRM, Paid Media, AAA brand, Live brand and F2P teams located worldwide. Our goal is to support business stakeholders and strategic decisions by delivering them analytical insights about the consumer database and providing them a clear and granular snapshot of our players at a game, brand or transversal level.
WHAT YOU'LL DO
- Create, manage and distribute data and insights utilizing analytics tools (SQL, Tableau, Python, R, Excel, PowerPoint)
- Analyze customer data to gather knowledge, generate insights, create value and support decision-making.
- Create and maintain Ubisoft/brand/game audiences standards
- Apply a variety of visualization techniques and design the content and appearance of data visuals
- Translate the business questions and challenges from the stakeholders into Audience Analytics projects.
- Be the main point of contact of the stakeholder teams ; Understand the brand and marketing objectives and the major initiatives; Identify the most relevant methodology to answer the need; Deliver insight; Conduct meetings and coordinate different interlocutors (finance, research, marketing)
- Work closely with CRM and media teams, understand their technical environment and constraints, propose an adapted approach to their operational needs
- Provide strategic audience recommendations to stakeholders
Qualifications
WHAT YOU'LL BRING
- Quantitative or statistical analysis experience
- Experience with SQL, Tableau, R and Python for data analysis
- Strong analytical and synthesis skills; ability to analyze raw data, draw conclusions, and develop actionable and strategic recommendations
- Strong quantitative skills, and experience utilizing scientific analytic methods, qualitative methods, and quantitative analysis techniques
- Proactivity and creativity with data
- Excellent written and oral communication skills
Additional Information
What to send our way
- Your CV, your expertise and/or related experience and skills.
Just a heads up: If you require a work permit, your eligibility may depend on your education and years of relevant work experience, as required by the government.
Additional information
Skills and competencies show up in different forms and can be based on different experiences, that's why we strongly encourage you to apply even though you may not have all the requirements listed above.
At Ubisoft, you can come as you are. We embrace diversity in all its forms. We’re committed to fostering a work environment that is inclusive and respectful of all differences.
Ubisoft code of conduct: Ubisoft Code of Conduct
Company Description
Ubisoft’s 20,000 team members, working across more than 30 countries around the world, are bound by a common mission to enrich players’ lives with original and memorable gaming experiences. Their commitment and talent have brought to life many acclaimed franchises such as Assassin’s Creed, Far Cry, Watch Dogs, Just Dance, Rainbow Six, and many more to come. Ubisoft is an equal opportunity employer that believes diverse backgrounds and perspectives are key to creating worlds where both players and teams can thrive and express themselves. If you are excited about solving game-changing challenges, cutting edge technologies and pushing the boundaries of entertainment, we invite you to join our journey and help us create the unknown.
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