This job might no longer be available.
Senior Data Analyst, Mobile Growth
2 years ago
Job Title:
Senior Data Analyst, Mobile GrowthRequisition ID:
R010234Job Description:
Job Title : Senior Data Analyst, Mobile Growth
Reporting To: Director of Growth Intelligence
Department: User Acquisition, Mobile
Location: Santa Monica, CA
Your Platform
Founded in 1979, Activision has continuously disrupted the world of entertainment as a leader in the videogame industry. With a history of delivering iconic game changers -- like Pitfall ® , Tony Hawk ®, Guitar Hero ®, Crash Bandicoot™, Skylanders ™ and Call of Duty ® -- our obsession is delighting our players around the globe. Focused and committed to innovation, we consistently deliver the most beloved, engaging and successful entertainment.
And while we have world-class franchises, infrastructure and resources, our success comes from a passionate, talented and diverse team of people producing greatness together. So, if you’re interested in our biggest priority, it’s our people.
We’re currently driving the next era for our company and community by creating amazing experiences for fans and continuing to make Activision an inclusive place where everyone can thrive.
Join us, make history. To learn more, check us out at www.activision.com, www.activisiongamesblog.com or @Activision on Instagram, Twitter, Facebook and LinkedIn.
Your Mission
This integral role will help steer user acquisition efforts for one of our strategic upcoming titles. The mobile user acquisition team at Activision commands a multimillion dollar budget and is responsible for growing the company’s userbase across its budding portfolio of mobile games. The group we’re assembling is strategically vital to our mission of bringing our world-class IP onto mobile phones, and we’re looking for top performers who are equally comfortable with marketing as they are with analytics.
The user acquisition analytics role is building the foundation that will shape analytics and automation for user acquisition across Activision.
- Partner with marketing stakeholders and game analytics team to identify impactful business problems, translate them into structured analysis, and effectively communicate the results
- Develop quantitative analysis, ad hoc reports, and statistical models to support marketing decisions related to: marketing spend efficiency, user lifetime value, user engagement & retention, and return on investment
- Build and maintain BI tools to make informed decisions quickly while empowering others cross functionally to have information readily accessible
- Develop toolsets that will automate campaign optimization
- Develop frameworks for forecasting, exploring trends, and spotting anomalies
- Design experiments to test the validity of hypotheses around user acquisition strategy
Player Profile
- Comfort in distilling technical information into business decisions, with a desire to own the business outcome of the analysis you produce
- Interest or experience in digital marketing or performance marketing space
- Team oriented with the ability to prioritize and manage multiple projects in a fast-paced, fluid environment
Minimum Requirements:
- Proficiency with SQL or other querying languages
- 4+ years work experience analyzing large datasets in an analytics role
- Experience with Tableau, Looker or other similar visualization tools
- Experience with Python and/ or Java
- BS in a technical field, such as Mathematics, Statistics, Economics, or related field or equivalent work experience
Our World
Activision Blizzard, Inc. (NASDAQ: ATVI), is one of the world's largest and most successful interactive entertainment companies and is at the intersection of media, technology and entertainment. We are home to some of the most beloved entertainment franchises including Call of Duty ®, World of Warcraft® , Overwatch ®, Diablo ®, Candy Crush ™ and Bubble Witch ™. Our combined entertainment network delights hundreds of millions of monthly active users in 196 countries, making us the largest gaming network on the planet!
Our ability to build immersive and innovate worlds is only enhanced by diverse teams working in an inclusive environment. We aspire to have a culture where everyone can thrive in order to connect and engage the world through epic entertainment. We provide a suite of benefits that promote physical, emotional and financial well-being for ‘Every World’ - we’ve got our employees covered!
The videogame industry and therefore our business is fast-paced and will continue to evolve. As such, the duties and responsibilities of this role may be changed as directed by the Company at any time to promote and support our business and relationships with industry partners.
Activision is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, gender expression, national origin, protected veteran status, or any other basis protected by applicable law and will not be discriminated against on the basis of disability.
Create Your Profile — Game companies can contact you with their relevant job openings.