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Product Marketing, Mobile Intern
3 years ago
WHO WE ARE:
2K is a leading global developer and publisher of some of today’s most popular games and is most well-known for several of its critically-acclaimed franchises, including NBA 2K, Borderlands, BioShock, Mafia, WWE 2K, Sid Meier’s Civilization, XCOM, PGA TOUR 2K and more. The Mobile Marketing team is a rapidly growing team of experienced and talented marketing professionals that are fueling the acceleration of 2K’s growing mobile portfolio which includes WWE SuperCard, NBA 2K Mobile, and NBA SuperCard.
WHAT WE NEED:
Reporting to the Sr. Product Marketing Manager, Mobile, the Product Marketing Intern will support the 2K Mobile Marketing Team by helping ensure the marketing for 2K’s live mobile titles and mobile titles in development are best-in-class. This will include completing important and immediately applicable marketing projects for WWE SuperCard, NBA 2K Mobile, NBA SuperCard, and other yet to be announced titles.
WHAT YOU WILL DO:
- Develop competitive analysis of ads for live titles and titles in development
- Conceptualize ads to test and work with internal or external creative teams to bring them to life
- Help write marketing briefs that can be used across marketing channels.
- Retrieve, review, and analyze app reviews, highlight key findings, and recommend app review strategy
- Assist with updating weekly reports and presentations.
- Support marketing team in executing go to market plans.
WHO WE THINK WILL BE A GREAT FIT:
- You are enrolled in either a college or university at the time of the internship.
- You are studying marketing, business, communications, or a related field.
- You enjoy creative thinking and are happy to brainstorm.
- You can aggregate, synthesize, and analyze data.
- You are organized.
- You are willing to roll up your sleeves and get things done.
- Being passionate about mobile games and 2K franchises a plus
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