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Product Marketing Manager

Electronic Arts
Shanghai Shanghai China
1 year ago
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EA’s Partnered Development Group (PDG) is a new team built from the ground up to manage 2 nd Party development (IP-licensed dev and outsourced dev) end-to-end, from sourcing opportunities, guiding development and leading GTM and live service efforts. We are working with a handful of top-tier mobile studios, combining EA’s IP with proven partners to accelerate the development of a portfolio of hit mobile games to grow EA’s mobile footprint. The nucleus of the team is based in Asia – but the team is expanding across geos to drive global LiveOps and publishing for our mobile slate.

We are seeking a product marketing manager to report to Head of Growth Marketing in the group while working closely with the game team. Your responsibility includes driving the strategy and execution of marketing and UA activities via empowering your team to execute and leveraging external agencies for additional support.

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