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Product & Live Ops Director

Job Summary:

We have a fantastic opportunity for a passionate Product & Live Ops Director to join the Square Enix Mobile team! Based in London, the team are responsible for producing titles in conjunction with external development partners based on Square Enix’s hit franchises as well as external IP.

The successful candidate will oversee the product, analytics, UA market research and player experience disciplines across a portfolio of games being published by the London studio. Leading our commercial and market opportunity strategy, the ideal candidate will be an insightful leader who empowers the team to deliver highly successful mobile games in a people-first environment.

Requirements

Key Deliverables:

• Feature set roadmap & go to market plan product support
• Overseeing team members that deliver
  • LiveOps Calendar, offers design, events framework & high-level balancing, rewards and player progression
  • KPI management, monitoring and optimisation
  • Monetization streams definition: IAPs, subscriptions, ads etc.
  • Define user testing strategy
  • Features validation (includes features and system designs, balancing & economy, player progression, unlocks, rewards and so on)
  • Content strategy & release plans
  • A/B testing strategy and pipeline
  • Track game KPIs
  • Define data hook strategy
  • Support design on balancing, events, monetization
  • Proactively drive improvements to games based on analytics
  • Monitor player experience & sentiment with mitigations to issues and risks
  • VIP player strategy
• Ensure we’re always focused on putting the player first
• Monitor industry for best practice
• Support Ad Monetization Manager with ad strategy per game
  • Responsible for P&L of ad monetization
  • Iterate and update approach based on current game performance and aspirations for the product
  • Seek deals to ensure the best opportunities to meet target revenues
  • Find and maintain relationships with the best 3rd party platforms
• User acquisition strategy
• Responsible for P&L of user acquisition

Key Stakeholders:

Director of Mobile Publishing, Brand Director, Creative Director, Tech Director

Knowledge & Experience:

Essential:

• Able to work on both strategy and execution with equal comfort
• Strategic leader in the free-to-play mobile games market
• Experience working on multiple live ops mobile games concurrently
• Responsibility for other team members
• Deep knowledge of game production methodologies, pipelines and technical requirements.
• Solid understanding of the mobile gaming space, as well as the technologies and general processes required in game production.
• Able to draft excellent project briefs, content specifications, and process documents.
• Experience developing mobile games from concept to launch.
• Strong project and people management experience with a servant-leadership style.

Desirable:

• Experienced with tools such as Segment, DeltaDNA and Singular and other 3rd party tools covering analytics, ad mediation and in-app marketing
• Familiar with Atlassian products (Jira & Confluence)

Competencies, Skills & Attributes:

Essential:

• Understands and is passionate about diversity, inclusion, equality and representation
• Passionate about mobile games and their potential
• Able to delegate and empower team to ensure continued growth and development of more junior members
• Team-oriented over personal gain.
• Demonstrates passion, commitment and a high level of energy, in addition to a strong sense of autonomy and ownership.
• Exceptional attention to detail – ability to track and monitor progress of every aspect of development of a title.
• Results oriented, self-motivated and extremely well organised.
• Strategic as well as delivery focussed. Must have the ability to plan, act and respond quickly as well as be able to see and consider bigger picture.
• Relishes working in a fast paced, live, constantly changing and evolving environment.
• Commercial acumen, ability to deliver results and highly analytical with a focus on ROI.
• Impactful and charismatic, with ability to influence and persuade.
• Demonstrates passion for delighting customers with fun and exciting games.
• Always works to the best of ability.

Other:

• Passion for playing mobile games
• Engaged with the conference circuit, willing to attend and give talks where relevant

Our goal at Square Enix is to hire, retain, develop and promote the best talent, regardless of age, gender, race, religious, belief, sexual orientation or physical ability.

Our pledge to D&I

At Square Enix we believe in the importance of being a diverse and global company, and we stand firmly together against any forms of injustice, intolerance, harassment or discrimination. In our effort to create a truly diverse workforce, we pledge to continue to raise awareness in every step of the employee experience, from recruitment to promotions to ensure equal opportunities for all. One of our goals is to champion diversity in games and at work and work together to inspire real change.

Learning and education around D&I will be a key element for us to continue to grow as an organization. With unconscious bias training, D&I workshops and a variety of initiatives to give our employees the opportunity to be heard and be part of that change to achieve real equality. We need all our efforts to continue to build our culture of inclusion and equality.

We are also proud to partner with UKIE's Raise the Game pledge, BAME in Games and Women in Games, to name a few.

Covid-19 remote working

Square Enix are committed to keeping our employees safe. We are listening closely to government guidelines, and this role will be based remotely until the company sees fit to return to the office. This role will be based in our Blackfriars Studio in London, upon return.