Performance Marketing Director

Rovio
Helsinki Metropolitan Area
14 days ago

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User acquisition helps our games to grow their user base by finding the most valuable target audiences. The craft relies heavily on data and changes rapidly; sometimes the learnings expire in a matter of months. This requires fast thinking, openness to venture out from comfort zone and reading into the smallest of indicators in the data. Close communication with multiple different teams is vital and makes the job interesting. Showing an ad in the right place at the right time to the right person sounds almost impossible but the UA team makes it possible.

If acquisition marketing is your playfield, you are not satisfied with status-quo but always strive to improve and learn, let’s have a chat. We are looking for a Performance Marketing Director based in Helsinki Metropolitan Area, Finland.

As Performance Marketing Director, you will lead the development, planning and execution of acquisition marketing strategies for Rovio's games, leveraging multi-million dollar budgets to drive profitable growth globally. Alongside a team of performance marketers that you’ll lead & mentor, you will own acquisition performance while leading strategic, high-volume experimentation on all key current and potential user acquisition channels. You will work cross-functionally with Product, Finance, Marketing and Tech and report directly to the VP Marketing.

Responsibilities:

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