Performance Marketing Director (Head of User Acquisition)

King
London
18 days ago
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Craft:

Marketing

Job Description:

The successful candidate will lead the day to day running of the Media Buying teams to ensure world class operations on our user acquisition & remarketing campaigns whilst maximizing the growth of ROI focused install driving activity through best in class approaches.

Your role

If you have the passion and curiosity for going granular and reviewing channel level campaign performance whilst having the ability to look holistically across channels; if you have the desire to manage teams and implement process improvements whilst also empowering the team to develop their own approaches; if you have the growth mindset to continually explore opportunities for incrementality whilst not losing sight of existing partner marginal growth opportunities… then this is the right role for you.

Skills to create thrills

About King

King is a leading interactive entertainment company for the mobile world, with people all around the world playing one or more of our games, including franchises such as Candy Crush, Farm Heroes, Pet Rescue and Bubble Witch.
We have 249 million monthly active users as of fourth quarter 2019 across web, social and mobile platforms. King was acquired by Activision Blizzard Inc. (Nasdaq ATVI) in February 2016 and operates as an independent unit of the
company.

A Great Saga Needs All Sorts of Heroes

Making games is fun. Especially when you do it with people who share the same idea of what makes a good workplace great. We design games for everyone, no matter where they are or who they are, and we employ all sorts of people from all kinds of backgrounds to bring them to life. Truth is, we simply cannot expect diversity in our players and originality in our games without first nurturing it in our people. A great saga needs all sorts of heroes.

Making the World Playful

Making the World Playful is what inspires us to create new experiences and raise the bar. It’s what makes King a place where we can all dream bigger, continue to add innovation to our games, broadening the portfolio and exploring new territories in mid- core and casual. We take the art and science of gaming to the next level through our curiosity for the unexplored, passion for games, respect for each other and love for our players – and we’re not afraid to have fun along the way. In fact, together with our parent company Activision Blizzard and experts around the world, we believe having fun is good for you. There has never been a better time to join us. We're dreaming bigger and see a world of possibilities ahead. If you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful!

Applications needs to be in English.
Discover King at careers.king.com

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