This job might no longer be available.
Associate Director of Consumer Communications
2 years ago
About Us:
Launched in 2011, Twitch is a global community that comes together each day to create multiplayer entertainment: unique, live, unpredictable experiences created by the interactions of millions. We bring the joy of co-op to everything, from casual gaming to world-class esports to anime marathons, music, and art streams. Twitch also hosts TwitchCon, where we bring everyone together to celebrate, learn, and grow their personal interests and passions. We're always live at Twitch. Stay up to date on all thing Twitch on Linkedin, Twitter and on our Blog.
About the Role:
The Associate Director of Consumer Communications will build narratives, PR campaigns, and press stories that promote our content and creators across multiple verticals including gaming, music, sports, and more. Twitch has seen exponential growth, and we are looking for someone that help us continue that momentum in the consumer media space.
You'll work with several teams internally, including the Business Development, Music and Sports teams, Marketing, and Partnerships, to develop strategic and creative PR plans that highlight our content and creators to U.S. press. Over the past year, we have seen some of the biggest gaming moments happen live, only-on-Twitch content around the most popular sports events in the world, musicians creating entire albums with their community - and we are just getting started.
You are creative and have experience leading PR campaigns that center around content, talent or creators. You are curious about how things work and can bring a compelling story to life with few details. You spot issues before they happen, can quickly build trusted relationships with partners, think and work with multiple teams, and excel in a fast-paced, changing environment.
The Associate Director of Consumer Communications will report to the Head of Communications, Americas and work from San Francisco, CA, New York, NY, Los Angeles, CA, Denver, CO, or Austin, TX.
You Will:
- Develop consumer and entertainment PR strategies across multiple verticals
- Identify opportunities to engage creators and viewers around current events or other company/cultural or industry moments
- Establish a deep understanding of Twitch and our gaming and non-gaming verticals to develop stories that translate to broad consumer audiences
- Have trusted relationships with top reporters across areas such as consumer, entertainment, lifestyle, music, sports, and gaming
- Be a trusted, strategic advisor to peers and executives
- Create the foundational materials needed to deliver compelling, consistent narratives
- Help to manage company response for crisis and emerging issues, working across Twitch to craft messaging and respond quickly and effectively
You Have:
- 8+ years of experience in public relations, including experience working in-house
- Established relationships with a broad range of media and outlets across multiple verticals
- Experience leading campaigns or programs around content or talent/creator storytelling
- Experience working with PR agencies or teams
- Excellent written and oral communication skills and comfort being a company spokesperson
- Sound business judgment in fast-paced, changing, and sometimes ambiguous situations and environments
- Enthusiasm for Twitch and our community
Bonus Points:
- Excitement for the future of entertainment and passion for creators
Perks:
- Medical, Dental, Vision & Disability Insurance
- 401(k), Maternity & Parental Leave
- Flexible PTO
- Commuter Benefits
- Amazon Employee Discount
- Monthly Contribution & Discounts for Wellness Related Activities & Programs (e.g., gym memberships, off-site massages, etc.),
- Breakfast, Lunch & Dinner Served Daily
- Free Snacks & Beverages
Pursuant to the San Francisco Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
We are an equal opportunity employer and value diversity at Twitch. We do not discriminate on the basis of race, religion, color, national origin, gender, gender identity, sexual orientation, age, marital status, veteran status, or disability status, or other legally protected status.
Pursuant to the Los Angeles Fair Chance Ordinance, we will consider for employment qualified applicants with arrest and conviction records.
The pay range for this position in Colorado and Connecticut is $119,300- 160,000 yr; however, base pay offered may vary depending on job-related knowledge, skills, and experience. A sign-on bonus and restricted stock units may be provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered. This information is provided per the Colorado Equal Pay Act and CT House Bill Number 6380. Base pay information is based on market location. Applicants should apply via Twitch's internal or external careers site.
Create Your Profile — Game companies can contact you with their relevant job openings.