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Monetization Manager

Description

SciPlay is looking for a talented and experienced Monetization Manager to join our rapidly growing team.

The Monetization team is responsible for driving revenue growth and providing a good game experience to our users. To achieve company business goals, the team constantly optimizes the game experience and performance based on data.

As part of your role, you'll manage a full-cycle campaign calendar, including planning short & long-term activities, defining goals, executing, and analyzing performance. Possess a deep understanding of existing game mechanics and how to best utilize them within Monetization tools.

Key Responsibilities

• Develop quarterly, monthly, and weekly promotional plans according to the monetization strategy
• In charge of the implementation of promotions through the campaign design and creative creation in all communication channels
• Responsible for the operational launch of campaigns, QA, monitoring results, reacting accordingly, analyzing the campaigns, and bringing insights for optimization
• Leverage product features and marketing tools for driving revenue growth and providing a good game experience to our players
• Constantly coming up with exciting new innovative ideas.
• Constantly improving and optimizing in a data-driven manner the game experience and performance in order to hit the company KPIs.
• Collaborate with the creative team, operations team, economy team, BA, and product managers in order to execute in-game events & promotions..

Requirements

• 1+ years of experience working as a monetization live-ops/ CRM manager in a gaming company OR 2+ years of experience in a similar role (Product Marketing, Branding, Growth Manager, etc.) in a B2C company.
• Strong English written/verbal communication skills
• Outstanding creativity, drive, and data orientation
• Strong sense of responsibility and professionalism
• Attention to detail with an eye for aesthetics
• A people person, positive, initiator, curious, independent, and a quick learner
• Excellent interpersonal skills and ability to work well independently or within a team environment
• Experience with planning in-app campaign calendar
• Working closely with all teams in executing in-app promotions (Creative, BA, Product, Economy)
• Gaming background - Advantage