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Mobile Marketing Artist
4 years ago
POSITION SUMMARY
BANDAI NAMCO Entertainment America Inc. is looking for a Artist to work closely with all members of the mobile marketing team to deliver high quality art for our mobile game’s marketing activities. Marketing Artist will have excellent digital art & visual design skills to work with a passionate group of marketing leads; artists, and product managers on a wide variety of projects to create creative content for worldwide marketing initiatives to support BNEA mobile product line.
ESSENTIAL DUTIES AND RESPONSIBILITIES
- Create creative assets for mobile game marketing which includes video trailers, digital banner images, printed materials, and etc.
- Work and manage internal and external teams (including outsourcing) to direct, track, document and provide feedback on all marketing related artworks.
- Produce concepts to establish the art style of promotional materials
- Run A/B testing to understand the best practice
- Create guidelines for new projects, as well as uphold existing art guidelines
- Research competitor and industry trends on creative style for mobile marketing
- Track ad network’s creative requirements and best practices and direct the team’s art quality.
- Build custom ads to use on multiple platforms for UA, Monetization and Social Networks
- Create brand design for specific Marketing Campaigns
- Support mobile marketing with comps, in-game and non-game graphics.
- Identify, prioritize, and create required art necessary for product submission to digital stores.
- Build custom graphics and comps for Green Light Submission/Presentation deck.
- Produce Video and Motion Graphic for submission on social channels and corporate presentations.
- Create and optimize artwork for website and other online content.
- Produce individual art projects to fulfill various intra-departmental needs, including Tradeshows, Marketing Events, Presentations, Brand Base or Corporate swag and Collateral.
- Work with Product Marketing departments to accurately understand design guidelines and formats for our mobile game products and the ability to repurpose in-game assets and key art to build new imagery or animation for brand and advertising.
- Manage all marketing graphic resource.
QUALIFICATIONS/REQUIREMENTS
- Excellent portfolio demonstrating your skills
- Strong skills and experience in video editing for online ads or similar areas
- Strong skills and experience in making creatives for digital marketing
- Experience working with art outsourcing
- Experience with 2D art/video editing applications, e.g. Premiere, Photoshop, After Effects, Adobe Creative Suite
- Knowledge of art and design including mobile game market
- Understanding of how art requirements change on different devices and platforms
- Experience managing people and teams a plus
- Confidence in dealing with a heated atmosphere and challenging situations based on your excellent team player qualities
- Love computer games and anime
- Excellent portfolio that demonstrates a broad range skill set.
- Experience creating, repurposing and formatting graphics for digital store submission
- Ability to create 2D and 3D art to compose into brand scenarios.
- Experience in creating guidelines for new projects
- Experience in using Adobe Creative Suite
- Broad knowledge in design and graphics for online advertising and marketing
- Ability to edit and produce videos for trailers for social and community channels.
- Experience in creating motion graphics.
- Ability to outsource art request to freelance artist
- Support and create corporate Info Graphics for BNEA Management team.
- Knowledge on graphic format requirements for devices, platforms and social channels
EDUCATION/EXPERIENCE
- Associate or Bachelor's Degree in a related field preferred
- 5+ years of experience in a related field
- 5+ years of experience in a professional capacity
WORK ENVIRONMENT
The work environment characteristics described here are representative of those an employee encounters while performing the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
The above statements are intended to describe the general nature and level of work being performed by employees in this position. They are not intended to be an exhaustive list of all duties, responsibilities, and qualifications of employees assigned to this job.
About BANDAI NAMCO Entertainment America Inc.
BANDAI NAMCO Entertainment America Inc., part of BANDAI NAMCO Holdings Inc., is a leading global publisher and developer of interactive content — including all major video game consoles, iOS, mobile and online. The company is known for creating and publishing many of the industry’s top video game franchises, including PAC-MAN®, TEKKEN®, SOULCALIBUR®, NARUTO™, NARUTO SHIPPUDEN™, Dragon Ball®, GALAGA®, RIDGE RACER® and ACE COMBAT®. More information about the company and its products can be found at www.bandainamcoent.com or www.facebook.com/BandaiNamcoUS.
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