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AdTech Platform Technical Producer (12 Month Contract Role)

We are EA. We entertain millions of people across the globe with the most amazing and immersive interactive software in the industry. But making games is hard work. That’s why we employ the most creative, passionate people in the industry.

EA is looking for a MarTech Platform Management contractor to refine and optimize our marketing tech stack and related processes in support of our global marketing organization. You will partner with internal marketing, data platform, and engineering teams as well as external technology partners to ensure our campaigns are executed on time and at the highest possible quality. We strive to be the place where a diverse mix of talented people want to come, stay and do their best work. We pride ourselves on bringing the most fun and engaging games to our players around the world and we know that success is fueled by the hard work and dedication of our passionate and creative employees.

Responsibilities:

• Build and maintain strategic and meaningful relationships with both 3 rd party and internal stakeholders across Martech, media, and creative organizations.
• Manage the tracking for and assist the media activation team with the execution of campaigns across paid media channels including display, video, programmatic, search and social.
• Execute against vision and internal roadmap for our MarTech stack.
• Partner with leadership to manage sourcing, RFP, due-diligence, testing, evaluation, and selection of MarTech partners and platforms, as well as the legal, finance, sourcing, and renewal processes.
• Continually improve MarTech platforms to meet evolving demands and test new platforms for potential inclusion in our tech stack.
• Educate internal and external stakeholders on roles and responsibilities related to tech stack to meet operational excellence.

Requirements:

• Clear understating of digital media operations.
• Experience with digital marketing and advertising platforms (DCM, The Trade Desk, Search Ads 360, Liveramp, Jivox etc.) and use of audience targeting within a media environment
• Experience with tag management platforms (Tealium, Google Tag Manager, etc)
• Familiarity with DCO within a media environment
• Hands on experience working in collaboration platforms and ticketing systems (Asana, Airtable, Jira, Miro)
• Excellent written and verbal communication and interpersonal skills, including experience in managing vendor and internal relationships.
• Ability to self-organize, multi-task and work independently on several projects to meet business objectives.
• Ability to solve marketing challenges through the application of technology
• Ability to drive transparency by providing detailed and accurate reporting of projects
• Familiarity with GDPR and privacy issues
• Curious about and eager to learn new technologies.
• Self-motivated and collaborative
• 5+ years of MarTech experience in a high-pace Digital Marketing environment. HD and Mobile gaming a plus.
• Bachelor’s Degree and platform certifications a plus.

Please note this role is a 6 month contract role and does not include EA's global benefits package.