Marketing Specialist

Sydney, Australia
17 days ago


$100bn was spent on in-game items last year. $0 went to players. We believe that games should provide more than just entertainment value for the time and money invested. At Immutable, we are combining blockchain technology and gaming expertise to solve this problem. Specifically, blockchain allows players to truly own their in-game items and to sell items for real money. Our goal is to create a technology platform where developers can easily integrate blockchain into their game.

We are seeking a Marketing Specialist who will be responsible for owning and executing parts of the marketing strategy for a mobile RPG. This is a high impact role, and you will be given full responsibility for achieving certain key results and managing high leverage channels for our target crypto audience (Twitter, Discord, Viral campaigns, etc.).

There are three marketing objectives as part of your role:

1. Achieving a successful fundraising during a ‘pre-sale'

2. Player acquisition for a new game

3. Community management and engagement

You’ll be working in the Publishing department which is tasked with acquiring and launching new games on the blockchain alongside one of our co-founders and our Product Lead of New Games. You will be executing on a broad range of marketing activities. We have a defined vision for the marketing strategy, but we want you to seize the opportunity to shape our vision, add your unique ideas and help us execute.

Here’s how you’ll contribute

A bit about you

Some extra skills that would be awesome

Some of the things we can offer you

When you apply please include a personalised cover letter, we are keen to know about your interest and experience within gaming, blockchain or cryptocurrency. Please note we will be reviewing applications the week of 26 October.


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