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Marketing Manager, China
2 years ago
Job Overview
We are seeking for a Marketing manager to join MS-1 Marketing Team to drive effective marketing campaigns via diverse channels, such as influencers, PR, online and offline branding and collaborations.
MS-1 Studio is known for such titles as World of Tanks Blitz and World of Warships Blitz and you will have the opportunity to work on both these titles and multiple new products in development at the studio right now. Our products have a very large worldwide following, and we want your help to grow our position in the Chinese market, working with all of MS-1, including our development team in Shanghai, to find the right product market fit for our products in China,
Reports To
Marketing Lead, Operations Department
What will you do?
- Define marketing potential of the products in China
- Develop and apply the best marketing practices that will improve the customer experience, considering regional specifics
- Make recommendations to the MS-1 development and leadership teams for ways to further drive interest and cultural acceptance in our products for the Chinese market.
- Manage and collaborate with external partners for campaigns, promotions, partnerships, and sponsorship to seek new traffic acquisition.
- Provide regular reports and analysis to identify key drivers and issues, monitor the performance of campaigns, and manage optimization
What are we looking for?
- 3+ years’ experience in mobile marketing
- Experience building relationships across teams including business partners, external agencies, and vendors
- Solid understanding of online advertising platforms and related metrics
- Familiarity with social network and influencer marketing
- Excellent verbal and written English
What additional skills will help you stand out?
- Game experience
- Desirable: Knowledge of game industry globally and in China specifically
About us
Wargaming is an award-winning online game developer and publisher headquartered in Nicosia, Cyprus. Delivering legendary games since 1998, Wargaming has grown to become one of the leaders in the free-to-play MMO gaming industry with 4500+ employees and more than 20 offices globally. Over 200 million players enjoy Wargaming’s titles across all major gaming platforms, including the massively popular World of Tanks and World of Warships.
Working in our company means always having interesting challenges and gaining valuable experience while working with top-class experts.
Take your place among our passionate and experienced team and bring out the best in yourself at Wargaming!
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