This job might no longer be available.

Marketing Associate

AppLovin is one of Inc.’s Best Workplaces and a recipient of the 2019 Glassdoor Top CEO employee’s choice award. The San Francisco Business Times awarded AppLovin one of the Bay Area’s Best Places to Work in 2019 and 2020, and the Workplace Wellness Award in 2019 which recognizes businesses that are leaders in improving worker well-being.

We are seeking a passionate Marketing Associate based in our Beijing office. We are looking for a proactive, forward-thinking, marketing savvy "go-getter". You will report to the local Director of Marketing. You will be a key member of the marketing team and will help raise brand awareness through various core marketing channels throughout China. You will play a crucial role in driving marketing operations by helping with events and workshops, creating content, and aiding in the management of our local press agency and media outreach.

Responsibilities:

• Coordinate specifics for events including: event planning, registrations, sponsorship fulfillment, day of event logistics, after event follow-up and event ROI report.
• Connect events from beginning to end with internal and external stakeholders Draft event communications, build registration pages, and event social media planning.
• Accompanying the country lead to onsite events including press interviews, panel speaking sessions, and award ceremonies, etc.
• Responsible for distributing, organizing, and restocking staff swag, customer gifts, and special event swag items. Help manage AppLovin Wechat account and content pipeline. Translate English content to Chinese and develop original content for Wechat when needed.
• Assist local marketing director in working with Chinese press agencies or contractors, paid media and digital marketing agencies.
• Monitor competitive intelligence and report trends.
• Assist in managing local partnerships
• Keep close communication and work with the HQ marketing team when needed..

Necessary Qualifications and Skills:

• Spoken and written fluency in both English and Mandarin.
• 2-5 years of event experience with a passion for events, logistics, people experience, and problem-solving.
• Experience with Wechat and a strong understanding of how WeChat works; hands-on experience in driving brand visibility and growing Wechat followers
• Great interpersonal skills and outgoing personality
• Have a strong work ethic, the ability to multitask, meet deadlines, outstanding organizational skills, and attention to detail.
• Tech-savvy with advanced proficiency with Google Suite, Box, and other SaaS tools
• BA degree in Marketing/Communications or equivalent
• Desire to travel

Preferred:

• Experience with tools like Eventdove and Asana

Perks:

• Competitive Salary
• Daily lunches and fully stocked kitchen
• Company Perks, gym subsidy, laundry subsidy, commuting subsidy
• Fun company parties and events
• Autonomy to make decisions in a rapidly growing company

AppLovin is proud to be an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

#LI-TP3