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Market and trends analyst
3 years ago
Job Description
Integrated in the Consumer & Market Insights team, you will help different Gameloft departments across the world acquire a better understanding of the ever-changing mobile gaming and videogames market. As such your day-to-day activities will vary and you will deliver recommendations based on your knowledge and findings to a large array of internal specialists: editorial team, game creation teams, product & brand marketing, etc. This role is based in Paris. We are looking for a Market and Trends Analyst who is deeply passionate about data driven decisions and transforming raw data into clear actionable business insights as well as investigating cultural trends from the gaming landscape, but not exclusively: some missions will also encompass researching trends in entertainment, tech, consumer product, etc.
Your everyday missions will include:
- Work with market intelligence tools & services and analyse large data sets to address strategic and operational business questions
- Provide actionable recommendations and conclusions from market data to shape features and future product roadmaps
- Working with trend providers: translating reports into insights and going a step further into investigating the potential of these insights
- Staying up to date with cultural trends/innovations and bringing these ideas to test
- Manage a project from A to Z with the support of internal and external toolsets
- Develop analysis and reporting plans
- Write clear, inspiring and actionable insight stories for stakeholders using data support
- Act as the “voice of the market” internally: walk key stakeholders through reports, main POC at HQ to discuss market trend research needs, informal quick debriefs on trends identified by other teams, etc.
- This role involves working closely with the Editorial team (game concept creation)
Qualifications
Desired skills and experience
- Proven experience of 3-5 years– preferably from a gaming background but not required
- Proven record of analysing and synthesizing data and information from different sources as well as translating them in simple business language
- In order to be successful in this position you must be capable of communicating effectively with a wide spectrum of members of the organization
- Equal parts creative and analytical: you are a naturally curious person who has a passion for data
- Personal passion for Innovation, Experimentation and Trends
- Pragmatic problem-solver - someone who looks for solutions rather than worrying about problems
- Experience working with Looker / Tableau is a plus
- Advanced knowledge in statistical tools and models is a plus
- Experience working with a Game Studio or Publisher a plus
- Passion for gaming across a variety of platforms (mobile, console, PC, esports etc.) from hardcore gamer’s titles to casual social games
- Completely fluent in English both oral and written
Additional Information
Why Join Gameloft?
- The opportunity to join the fast-growing digital sector.
- An exceptional, dynamic, demanding and motivating work environment in a rapidly expanding company.
- Permanent contract, full-time position.
- We are offering relocation support .
- An exceptional working environment right in the heart of Paris, halfway between Saint-Lazare Station and the Palais Opera Garnier.
- Other benefits at Gameloft HQ: self-serve fresh fruit and warm beverages, lunch vouchers, competitive mutual insurance coverage
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Kind regards
Company Description
Leading digital and social game publisher, Gameloft® has established itself as one of the top innovators in its field since 2000. Gameloft creates games for all digital platforms and with an audience of 140 million monthly users offers via Gameloft Advertising Solutions a unique level of visibility and involvement to advertisers. Gameloft operates its own established franchises such as Asphalt®, Order & Chaos, Modern Combat and Dungeon Hunter and also partners with major rights holders including Universal, Illumination Entertainment, Disney®, Marvel®, Hasbro®, Fox Digital Entertainment, Mattel® and Ferrari®. Gameloft distributes its games in over 100 countries and employs 6,000 people worldwide. Gameloft is a Vivendi company.
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