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Manager, Customer Insights

Magic Leap
Plantation, FL, United States
4 years ago
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Magic Leap is looking for a passionate DIY researcher who enjoys studying human behavior and uncovering core user needs to build world-changing products. Your job will be to help get it right across a 360 consumer spectrum - from strategy to product to message to use and everything in between.

Job Description

You will work cross functionally with teams rolling-out research that informs marketing, product, studios, brand experience, developer relations, enterprise teams and more.

Key strategic research projects will define the user, unearth opportunity in the category, inform brand optimization and benchmark competitive excellence. It will include framing market opportunities and target segments; helping frame and focus product ideation, conducting go-to-market research to optimize value propositions, marketing messages and pricing strategies; and understanding and improving the consumer journey to purchase.

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