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Manager, Community Sentiment & Listening
3 years ago
Job Description
The role of the Community Sentiment team is to pilot data and analyze the sentiment of Ubisoft communities across all digital community platforms at a worldwide level. You will pilot a team of Community Sentiments specialist based in Newcastle and in North Carolina (US) and collaborate closely with a multicultural team of community expert in charge of our different brand and territories.
As manager of the team, your role is to build and execute the community listening strategy to put the player at the heart of everything we do.
By applying statistical methods and techniques to the comments we gather online you will, with your team and the global community team, generate meaningful quantitative & qualitative insights that will help drive future community management and game development strategies.
In collaboration with the Senior Manager, Community Management & Sentiment, as well as your team, you work on building the next evolution on this activity and scale the operation to include more, untapped sources, to build a holistic understanding of our communities.
Mission:
- Be the “scientific” point of reference for listening to our communities
- In collaboration build the evolution strategy of the listening activity.
- Drive projects to better manage our data, methodology, visualization, and position the team within the wider Ubisoft eco system.
- Create and implement methodology to produce quantified community reporting
- Coordinate and support your team in the production of quantified reports on community conversation on a weekly basis and AdHoc
- Help structure the sentiment analysis to increase the accuracy of the report
- Define and follow KPIs for understanding Ubisoft community behaviours
- Build and update all queries regarding Ubisoft games and competition
- Train Digital Marketing & Community Teams to be the point of contact for listening tools
- Partner with business subsidiaries to produce campaign reports on specific local needs
- Key operational point of contact for listening tool provider
- Develop tools efficiency by implementing upgrade or searching for new tools and technologies
Qualifications
- Experience or strong understanding in building evolution strategies for social listening activities.
- Outstanding written and oral communication skills in English
- Outstanding written and oral communication skills in another European language is a plus
- Experience in Boolean queries to undertake in-depth analysis (usage of “And” “OR” “Near” etc.)
- Experience of social media listening tools (e.g. Brandwatch, Synthesio, Crimson Hexagon a plus)
- Excellent understanding of the video game industry with a passion for gaming and an affinity with the gaming community
- Strong analytical skills with the ability to highlight the interesting/actionable finding in a broad and complex dataset.
- Commercially minded with the ability to explain complex ideas and data, both verbally and in written reports.
- Strong project management skills : need to coordinate worldwide team on a listening approach, and drive evolution strategy.
- Highly organized, proactive, positive and professional attitude.
- Experience as managing a remote team is a plus
Additional Information
Permanent full time role, located in Newcastle upon Tyne (UK).
As a worldwide position, regular travel to other Ubisoft office and UBISOFT US CRC is necessary.
What we offer:
- A young, dynamic, multicultural team that knows how to have a laugh together
- A colorful office located in the heart of Newcastle
- Regular team gaming evenings
- Company pension scheme
- Private medical plan
- Referral scheme
- Free Ubisoft PC games, discounted Ubisoft Console games.
- Subsidized gym membership
- Days off for charity work
- Subsidised massages at the office
- Free fresh fruit as well as free coffee and tea
Company Description
Ubisoft is committed to enriching players’ lives with original and memorable gaming experiences. We create worlds where people can express themselves, explore and discover new possibilities.
Are you looking to work with enthusiastic experts who are tackling game changing challenges in entertainment and beyond? At Ubisoft we offer an open environment where bright ideas are given a chance to shine and everyone is eager to share knowledge.
Challenge accepted? Join us and create the unknown.
In the Ubisoft EMEA Consumer Relationship Centre in Newcastle-Upon-Tyne, UK, we are committed to provide our consumers with an awesome experience to enrich players' lives with unique and memorable gaming experiences. With teams in Consumer Support and Community Management, Ubisoft EMEA CRC is dedicated to defining the standards of player experiences across EMEA region (Europe, Middle-East, Asia & Australia).
Working in close collaboration with the wider business it is key to fulfilling our mission: to enrich players’ lives with unique and memorable gaming experiences. Our heroes are full of character. Full of their own challenges, hopes and dreams. Just like our team members. We are always on the lookout for creative, entrepreneurial spirits who share our passion for what they do. If you are ready for a challenge, full of new ideas and ready to play a role in our ongoing success, then we want to hear from you!
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