This job might no longer be available.
Influencer Marketing Manager
2 years ago
Voodoo is a tech company that creates mobile games and apps. With 6 billion downloads and over 300 million monthly active users, Voodoo is the #2 mobile publisher worldwide in terms of downloads after Google.
The company is one of the most impressive examples of hypergrowth in the ecosystem, having raised over $1B and backed by Goldman Sachs, Tencent, and GBL. Deciding to expand its portfolio of products further, Voodoo has more recently announced that it will invest $200M in blockchain gaming studios, to lead the transformation of mobile gaming.
Voodoo is now a team of over 600 employees worldwide, we’re looking for talented individuals from across the globe to come and entertain the world with us.
This position can be based in Berlin and Barcelona
Team
Our Growth team helps maximize the potential of each Voodoo product within the ecosystem. Our Growth team is split into several job expertises such as user acquisition, ad monetization, video ads, playable ads and influencer marketers. Being part of the Growth Team at Voodoo requires a lot of operational excellence and creativity in order to constantly adapt ourselves to stay ahead of the rest of the market.
Role
- Follow the top level strategy and sharemonthly KPIs with stakeholders
- Identify creators & influencers & agencies to partner with long-term to promote our mobile apps on social media platforms (Tik Tok, Instagram, Snapchat, Discord..)
- Launch influencer campaigns from A to Z including, ideating a clever campaign mechanic and executing campaigns, drafting campaign briefs and content guidelines to ensure most engaging content creation
- Be the contact and liaison for brand ambassadors and A-level influencers
- Monitor & track performance of creator & influencer outputs (KPIs)
- Identify the best content for repurposing across marketing channels
- Assist in driving diversity amongst brand ambassador relationships
- Work within budget to fulfill all ambassador partnerships
- Understand the influencer landscape, their social platforms, content creation patterns and their work
- Constantly network with and up-and-coming influencers and agencies that are on brand
- Collaborate with internal teams (creative services, UA etc) to plan and execute campaigns
- Share recommendations of upcoming creators & influencers with internal teams
- Identify influencer opportunities
Profile
- Degree in Marketing, or equivalent preferred
- French & English fluency
- 6-7 years influencer marketing and social media experience
- Proven track record of successful influencer or brand partnerships
- Experience managing & briefing agencies
- Negotiation experience
- Strong ability to multi-task and seamlessly move from project to project
- Strong communication skills including ability to work in a team environment, give honest, direct feedback and is a solid verbal and written communicator
- Strong understanding of industry trends and demonstrated knowledge and proven ability to identify marketing opportunities
- Mobile Gaming experience is a plus
- Experience dealing with A-list talent
- Passion and open mind regarding pop culture, technology and social media
- Meets deadlines, prioritizes appropriately, copes well with change and maintains composure under pressure
- Is accountable for results, approaches obstacles proactively and looks for ways to resolve problems and issues
Benefits: competitive salary, lunch vouchers, healthcare, child day care, wellness activities, unlimited vacation policy, remote days.
Create Your Profile — Game companies can contact you with their relevant job openings.