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Influencer Manager
1 year ago
The Influencer Manager, reporting to the Brand Director, is a key member of the Build a Rocket Boy team, working to shape the influencer strategy and build a team of influencer coordinators.
Located in the Edinburgh Studio, you will work closely with the Marketing and Community departments to own the influencer strategy and plans. With your efforts of finding the right influencers, you will have a direct impact on the success of Build a Rocket Boy’s upcoming new AAA IP, Everywhere.
Responsibilities:
- Build unique influencer strategies in line with Brand and Marketing plans.
- With the help of your team build a candidate pool of international influencers who can carry the brand message in the right way.
- Analyse performance of the partnerships and measure ROI.
- Project manage the influencer strategy & execution.
- Regularly align with community to establish a current understanding of reputation, perception, and performance of influencers.
- Negotiate and manage contracts with agencies and individual influencers.
- Conceptualise and implement processes.
- Recruit and manage a team of influencer coordinators.
- Regularly report on progress and status updates to management
Requirements:
- 4+ Years of experience in influencer management, ideally in video games and/or entertainment.
- Experience building and managing a high performing team.
- Strong understanding of the latest trends in marketing and influencer management within the video games industry.
- Outstanding organisational skills, and the ability to handle multiple projects at the same time.
- Understanding of cultural differences within different markets and how these impact marketing, strategy, and plans.
- Great collaborator and an ability to build strong relationships.
- Analytical and data driven mind set.
- Excellent English skills, written and verbal, additional languages a plus.
- A pro-active and positive “can do” attitude.
Build A Rocket Boy is developing EVERYWHERE; an experience with a breadth of unimaginable gameplay adventure.
We are a mix of industry leading veterans whose credits include some of the best selling and most loved games of all time. We’re a creative digital entertainment studio with an open and progressive methodology, dedicated to delivering games of the highest calibre possible.
If you want to feel comfortable, inspired, and appreciated in your work pursuits then come join us. We have offices in Edinburgh and Budapest.
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