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Influencer Account Manager

About Live Play:

Having recently joined forces with the rapidly growing mobile games studio, Tripledot Studios, Live Play Mobile is disrupting social gaming with a new type of mobile experience. Following Tripledot’s recent valuation at $1.4B, Live Play Mobile is excited to join them in the next stage of growth, something that YOU can be part of!

Join a team of people with unrivalled experience, spanning decades in both the mobile games and television industries. Our team of stellar game designers, top-tier software engineers and leading gaming veterans have combined the latest live video streaming technology and first-rate social features to create a mobile entertainment experience like no other. Sitting at the intersection between gaming and television, we aim to enrich our players’ lives with real human interaction as the frontrunner of live hosted gaming on mobile, bringing world class broadcast entertainment to the palm of your hand, 24/7.

Who we are: We are a mobile gaming company that sits at the intersection of games, live streaming and broadcast TV. Our app, Live Play Bingo broadcasts live hosted bingo games 24 hours a day from our studios in Los Angeles and Londonn with our team of over 30 professional TV hosts.

About the Role:

You will be responsible for sourcing new influencers and growing the influencer program to promote our mobile games. As the Influencer Marketing Account Manager you will play a large role in supporting the Content and Partnerships team in driving brand awareness and loyalty through influencer marketing. This role will report to the CEO with a dotted line to the Director of Talent and VP Marketing.

Requirements

• Preferred Area of Study: Marketing, Communications, or another business-related field
• You are immersed in TikTok and Instagram and are up to date with all the latest trends both as a consumer and creator
• Passion for social media marketing and knowledge of brand-relevant social influencers
• Ability to troubleshoot, pivot quickly and be flexible in a fast-moving, multi-tasking environment
• Knowledge and understanding of social media platforms and their respective best practices

Key Responsibilities:

Your success will be measured on two vectors:

1. the reach and growth of the influencer program, and
2. the growth of our gaming app driven by influencers and content partnerships which you source and manage.

• You will be responsible for sourcing new influencers via outreach and communication strategies, negotiating with influencers and onboarding them to our program.
• You will maintain an ongoing awareness of trends in the social media landscape including the tracking of current brand influencer partners, identifying new celebrity + influencer partnership opportunities, and monitoring upcoming content trends across Instagram, Tik Tok, Pinterest, YouTube & Facebook.
• You will work with influencer and acting talent across the Live Play Mobile organization to create social media posts on TikTok, Instagram and Facebook which meet the company’s engagement and growth targets.
• Hands-on influencer marketing campaign execution, including: Drafting of creative campaign briefs, partner sourcing and collaboration, identifying celebrity and partner opportunities, vetting and compiling influencer lists, outreach, monitoring trends and compiling campaign reports.
• Develop a system for tracking ongoing projects including partnership sourcing, communication and management

Benefits

• Professional and personal development with annual education budget.
• A high-paced, energetic, startup work environment with no bureaucracy.
• Unlimited PTO.
• Health, dental and vision benefits.
• Company matching 401k plan.
• Regular company events and rewards.
• Opportunity to collaborate with international colleagues