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Senior User Acquisition Manager - Google Ads

Zeptolab is looking for a Google Ads UA Manager!

If you have an analytical mindset, love performance marketing and games, then check out the job description and push ‘apply’ :)
We’re looking for an experienced Google Ads UA Manager with a proven record of managing mobile games & applications.

This role is based in Barcelona, Moscow or remote, time zone: ±2 hours CET.

The role

• Create and execute a UA strategy on Google Ads for the portfolio of our games;
• Drive experimentation on Google Ads;
• Perform creatives analyses and impact creatives production process.

Day to day

• Manage mobile UA campaigns across multiple games;
• Measure and optimize key metrics towards ROAS goals;
• Make day-to-day performance analyses and report to teams;
• Drive experimenting by testing a lot, implement what works fast and come up with new testing ideas;
• Perform qualitative and quantitative creatives analysis and create a connection between inventory and USPs of games;
• Stay on the mobile marketing edge and adopt best Google Ads practices from the market;
• Time zone: be available within ±2 hours CET.

Requirements

• Strong experience (2+ years) in Google Ads UAC for mobile games or applications;
• Data-driven mindset;
• Fluent English (written & spoken);
• Interest in mobile games.

Why join us

• We do something magical and unique – we create great games – and we do it well;
• We operate in a challenging and rapidly growing mobile gaming industry;
• ZeptoTeam - is a cohesive team of enthusiastic professionals - so your input will be heard, and your role in the project will be weighty;
• And at last – we'll offer you an attractive compensation package (from wages to social intangible elements. Package includes medical insurance, meals, transportation, fitness and a lot of additional services).

Diversity is important to us.
ZeptoLab is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, age, gender, gender identity or expression, sexual orientation, or disability.